Strategic Communications Manager

Our Story &

Purpose:

We’re Vancity, a member-owned credit union built on the principles of inclusion and social justice.

Since 1946, our relentless commitment to these values has helped us challenge the status quo and break down barriers.

We’vemade bold commitments to become net-zero by 2040 across all mortgages and loans, andwe’reactively pursuing strategies in Indigenous banking and financial resilience for our members.

As the largest private sector Living Wage Employer in Canada,we’reproud to be consistently recognized as one of the country’s Top Employers. Ifyou’reready to join our team of 2,700 diverse individuals, access competitiverewardsand benefits, and be part of a greater movement -

As a
Strategic Communications Manager
, you willbe responsible for developing and executing Vancity’s integrated communications strategy across both internal and external audiences. You will provide strategic counsel to senior leaders, support organizational transformation initiatives, manage issues and crisis communications, and ensure consistent, effective messaging across all channels. This role plays a critical part in enhancing employee engagement,protectingand strengthening Vancity’s reputation, and advancing strategic business objectives. We are seeking an experienced communications leader who excelsatstrategic thinking, stakeholder engagement, executive advisory work, and managing complex communications initiatives.

This is a
Full-time, Permanent
role based at our
Vancity head office
and will report directly to the
Director, Enterprise Communications
. The successful candidate will be expected to work on-site regularly to support collaboration, events, and business needs, with flexibility for hybrid work where appropriate.

• Developing and leading the execution of an integrated communications strategy that supports business goals, transformation initiatives, and brand expression
• Advising senior leaders on communication approaches for sensitive, complex, and high-profile issues
• Overseeing internal and external communications programs to ensure consistency, clarity, and alignment with organizational values
• Managing proactive media relations, public relations initiatives, and thought leadership opportunities for Vancity and its subsidiaries
• Leading issues management and crisis communications activities to mitigate reputational risk
• Supporting strategic stakeholder relations and enterprise brand messaging initiatives
• Fostering employee engagement through transparent,timely, and effective communication programs
• Building strategic partnerships across the organization to support businessobjectivesand organizational priorities
• Identifying project and employee impacts and developing communication plans that support successful change adoption
• Monitoring, measuring, and reporting on the effectiveness of communication strategies, campaigns, and initiatives

• Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, Business Administration, or a related discipline
• Minimum 8-10 years of progressive experience in corporate communications, public affairs, public relations, employee communications, or a related field
• Experience developing and executing enterprise communications strategies across internal and external audiences
• Demonstrated successproviding communications counsel and strategic advice to senior executives and leadership teams
• Strong experience managing media relations, issues management, crisis communications, and reputation management initiatives
• Exceptional written, verbal, presentation, and stakeholder engagement skills
• Experience leading complex communications programs in large, dynamic organizations
• Accreditation or certification through IABC, CPRS, or a related professional organization is considered an asset

• Experience supporting organizational transformation and large-scale change initiatives
• Experience with in financial services, credit unions, or other highly regulated industries
• Experience leading communications measurement, analytics, and reporting programs