Specialist Marketing

Our Story &

Purpose:

We’re Vancity, a member-owned credit union built on the principles of inclusion and social justice.

Since 1946, our relentless commitment to these values has helped us challenge the status quo and break down barriers.

We’vemade bold commitments to become net-zero by 2040 across all mortgages and loans, andwe’reactively pursuing strategies in Indigenous banking and financial resilience for our members.

As the largest private sector Living Wage Employer in Canada,we’reproud to be consistently recognized as one of the country’s Top Employers. Ifyou’reready to join our team of 2,700 diverse individuals, access competitiverewardsand benefits, and be part of a greater movement.

As a Marketing Specialist, you will support the planning, execution, optimization, and performance of marketing communications, campaigns, and marketing platforms that help achieve

Vancity’sbusiness and brand objectives. You will develop compelling content, coordinate marketing initiatives, and provide guidance to both internal and external stakeholders to ensure marketing tactics are relevant, organized, and aligned with brand standards. This role is ideal for a collaborative marketing professional who combines creativity, analytical thinking, and strong project management skills to deliver exceptional marketing experiences and measurable results.

This is a Full-time, Permanent rolebased at Vancity head office and will report directly to the Manager, Marketing. While this position provides a hybrid work arrangement, you will be expected to be on-site for events and business demands.

• Planning and executing marketing communications, campaigns, and initiatives that support business objectives
• Monitoring campaign performance and optimizing marketing activities to improve effectiveness and outcomes
• Developing marketing content that delivers against Vancity’s brand experience and communication standards
• Creating compelling and relevant communications across a variety of marketing channels and platforms
• Coordinating marketing projects while ensuring timelines, budgets, and deliverables are achieved
• Supporting stakeholders with marketing advice, guidance, and recommendations to maximize campaign effectiveness
• Organizing and maintaining marketing content so audiences can easily access relevant information and resources
• Analyzing campaign results and identifying opportunities to improve engagement, performance, and return on investment
• Collaborating with internal teams and external partners to deliver integrated marketing initiatives
• Ensuring all marketing activities align with brand standards, organizational objectives, and audience needs

• Post-secondary diploma or degree in Marketing, Business Administration, Communications, or a related field
• Minimum 3-5 years of progressive experience in marketing, communications, campaign management, or related discipline
• Experience planning, executing, and measuring marketing campaigns across multiple channels
• Strong content development and marketing communication skills with the ability to tailor messages to different audiences
• Excellent project management and organizational skills with the ability to manage multiple priorities simultaneously
• Strong analytical and problem-solving skills with experience reviewing performance data and identifying opportunities for improvement
• Exceptional communication and interpersonal skills with the ability to collaborate effectively with stakeholders
• Experience working with marketing platforms, content management tools, email marketing systems, or digital marketing solutions

• Experience with in financial services, credit unions, or highly regulated industries
• Knowledge of digital marketing, marketing automation, CRM systems, and campaign analytics tools
• Professional marketing certification or designation from a recognized marketing association

• Creative – You enjoy developing compelling marketing content and finding new ways to engage audiences.
• Analytical – You use data and insights to guide decisions and…