Marketing Specialist Focused on NA Events

Join Poka as a Regional Marketing Specialist and drive engagement through innovative campaigns and field events in North America. Utilize your B2B SaaS expertise to connect marketing initiatives directly with sales efforts.

This position calls for a candidate who thrives on the logistics of campaign execution and the strategy behind it. You will be responsible for planning field events and executing multi-channel marketing campaigns. With a collaborative approach, you will enhance customer insights and optimize funnel performance for various specific market segments.

Key Responsibilities:

• Manage end-to-end logistics for field events and activations

• Create targeted marketing campaigns for priority accounts

• Collaborate closely with sales to refine strategies

• Optimize and report on campaign results with clarity

• Develop playbooks for efficient event planning

Requirements:

• 2–5 years of experience in B2B marketing

• Strong skills in event coordination and execution

• Familiarity with account-based marketing techniques

• Proficient in digital campaign management

• Strong analytical skills for performance optimization

Leverage your marketing expertise at Poka to create engaging regional activations and impactful campaigns.
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