Director of Commercial Marketing at YVR

Shape the future of airport marketing at YVR as the Director of Commercial Marketing. Drive strategies that enhance passenger engagement and optimize non-aeronautical revenue across diverse commercial sectors.

Reporting directly to the VP of Commercial Data Integration and Optimization, this leadership role focuses on developing comprehensive marketing strategies. The ideal candidate will have a profound influence on e-commerce growth, digital merchandising, and the overall marketing direction of YVR. You will manage a multidisciplinary marketing team while maximizing partnerships with airlines and hospitality organizations, ensuring the airport remains a hub of innovation.

Key Responsibilities:

• Lead YVR's comprehensive commercial marketing strategy

• Drive growth of e-commerce initiatives and passenger engagement

• Establish product marketing disciplines and go-to-market strategies

• Manage digital marketing channels for optimized performance

• Cultivate partnerships with airlines and commercial tenants

Requirements:

• Bachelor’s degree in Marketing or related field

• 10+ years of progressive marketing experience

• 5+ years in team leadership and development

• Expertise in e-commerce and digital growth strategies

• Strong budget and project management skills

Excel in this pivotal role by leading marketing innovations and driving commercial success at YVR.
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