Lead App Marketing
Job in
Vancouver, BC, Canada
Listed on 2026-09-12
Listing for:
Amazon
Full Time
position Listed on 2026-09-12
Job specializations:
-
Marketing / Advertising / PR
Marketing Management, Digital Marketing, Marketing Strategy, Market Research
Job Description & How to Apply Below
In this essential role, you will oversee marketing initiatives for Amazon Bazaar, Amazon Exports, and Amazon Prime International. Your expertise in paid media campaigns and cross-channel strategies will be crucial for improving app performance. You will collaborate with various teams and use data-driven insights to enhance marketing effectiveness and customer engagement.
Key Responsibilities:
• Lead paid app marketing initiatives for growth
• Develop customer segmentation and competitive differentiation
• Define channel strategies for go-to-market initiatives
• Maintain detailed marketing playbooks and plans
• Report results to senior leadership weekly
Requirements:
• Minimum 4 years of marketing experience
• Data-driven approach with Excel or Tableau
• Experience in managing cross-functional teams
• Proven ability in digital and social media marketing
• Background in PPC and affiliate marketing
Work with Amazon’s dynamic Global International Shopping team and make a significant impact on app engagement and growth.
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