Media Planner
Listed on 2026-09-04
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Marketing / Advertising / PR
Digital Marketing, Marketing Communications, Marketing Strategy, Social Media Marketing
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation nected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
As a Media Planner you will be instrumental in supporting the development and execution of media plans. You will contribute to the day-to-day management of campaigns, foster strong relationships with clients and partner agencies, and ensure the seamless execution of media strategies. This role offers a fantastic opportunity to grow your media career within a leading global agency, directly impacting client success through data-driven and innovative media solutions.
About the Role:The Media Planner provides support to the managers in the senior team, contributes to overall client service requirements and assists in the management of media plan executions.
Key Responsibilities:- Day to day for some client contacts across accounts
- Nurture relationships with and work directly with client partner agencies i.e. creative
- Build positive relationships with client contacts
- Assist in development and presentation of plans, in conjunction with senior planners
- Ability to develop smaller plans and execute with minimal management direction
- Ability to keep track of developed campaigns and be able to speak about them to client and senior management
- Capable of independently completing reports with little management guidance; adept at transforming narrative and statistics provided by vendors and teams into actionable insights
- Ensure team deadlines are met
- Ability to provide communication response in a timely manner, especially to clients
- Oversee all media accounting, and administrative duties required on assigned accounts including monthly media expenditure reports (BCRs)
- Traffic campaigns to specialist teams
- Work with AdOps and Account Manager to ensure all site tagging is complete prior to campaign launch
- Ensure checks are done when creative is received or when preview links are provided by teams
- Carry out buy brief meetings with Investment Team
- Ability to take detailed notes for meetings and provide contact reports
- Access appropriate research as it applies to clients’ needs, using proprietary tools
- Effectively work with Finance, Investment Team, Traffic and other internal groups in order to ensure that client activity is in good order
- Demonstrated time management and multitasking skills
- Solid collaborative and team work oriented skills
- Excellent verbal and written communication skills
- Solid interpersonal skills
- Begin to develop presentation skills
- Detail oriented and able to meet tight deadlines
- Begins to understand the client’s business
- Detail, accuracy and mathematical competency a must
- Strong computer skills with a particular emphasis in Excel and Power Point
- Ability to manage and meet multiple demands within timelines
- Desire to develop and excel in their media career and a passion for all things media
Education and Experience:
- 1-2 years 360 media planning/buying experience(preferably TV & Radio)
- Post-secondary degree, specialization in Advertising and/or Marketing an asset
- Working with a retail client (nice-to-have)
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.
We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group…
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