Job Description & How to Apply Below
In this pivotal hands-on role, you will be responsible for executing impactful email marketing campaigns, leveraging Marketo to maintain high-quality standards. Supporting the Senior Lifecycle Marketing Manager, you will collaborate with various teams to create effective strategies that resonate with clients. Your attention to detail will ensure clean builds and effective delivery in optimizing customer engagement.
Key Responsibilities:
• Develop and deploy email marketing programs within Marketo
• Manage Marketo's daily operations and compliance
• Create engaging webinar and dynamic chat strategies
• Implement AI tools for copy and segmentation
• Analyze campaign data for actionable insights
Requirements:
• 3-5 years in lifecycle or email marketing
• Proficiency in Marketo's functionalities
• Understanding of segmentation and targeting
• Utilization of AI tools in past marketing roles
• Competence in HTML and CSS for email templates
Bring your expertise in marketing automation to elevate customer experiences at Fresh Tracks Canada!
Position Requirements
10+ Years
work experience
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