Growth Marketing Specialist, Sustainable Wealth

Our Story &

Purpose:

We’re Vancity, a member-owned credit union built on the principles of inclusion and social justice.

Since 1946, our relentless commitment to these values has helped us challenge the status quo and break down barriers.

We’vemade bold commitments to become net-zero by 2040 across all mortgages and loans, andwe’reactively pursuing strategies in Indigenous banking and financial resilience for our members.

As the largest private sector Living Wage Employer in Canada,we’reproud to be consistently recognized as one of the country’s Top Employers. Ifyou’reready to join our team of 2,700 diverse individuals, access competitiverewardsand benefits, and be part of a greater movement.

Your Role in Supporting Our Members:
As a  Growth Marketing Specialist, Sustainable Wealth  you will work in collaboration with the Sustainable Wealth Management and Vancity Investment Management team to support the planning, execution, optimization, and performance of marketing communications, campaigns, and marketing platforms that help achieve Vancity’s business and brand objectives. You will develop compelling content, coordinate marketing initiatives, and provide guidance to both internal and external stakeholders to ensure marketing tactics are relevant, organized, and aligned with brand standards.

This role is ideal for a collaborative marketing professional who combines creativity, analytical thinking, and strong project management skills to deliver exceptional marketing experiences and measurable results.

This is a  Full-time, Permanent  role based at  Vancity head office  and will report directly to the  Marketing Manager, Sustainable Wealth.  While this position provides a hybrid work arrangement, you will be expected to be on-site for events and business demands.

How You'll Make an Impact:

Managing Wealth marketing campaigns and projects from start to finish, including gathering member and market insights, developing briefs, coordinating creative asset development, defining channel strategy, and overseeing budgets, timelines, feedback, and approvals, ensuring efficient and accurate launches.

Collaborating with our marketing teams and cross-functional stakeholders to plan and execute strategies that successfully meet business objectives and advancement of our impact priorities.

Leveraging your analytical skill set to provide weekly and monthly reporting against short-term and long-term KPIs, while connecting results to opportunities for improvement.

Developing and presenting succinct post-campaign analysis on the success of campaigns and opportunities for improvement.

Using member and product insights to refine target markets, special promotions, and simplify value propositions with the objective of getting the right message to the right person, at the right time.

Enabling branches, member support, and other internal teams to tell a compelling story about our product benefits.

Managing multiple high-priority projects in a deadline and data-driven environment.

Working both independently and with the team, relying on strong influencing and presentation skills to achieve results.

Building strong cross-functional relationships and providing stakeholders marketing advice, guidance, and recommendations to maximize campaign effectiveness

What You’ll Bring to the Team:

University Degree, preferably in Marketing or Business

3-5 years of professional experience in Marketing (preferably in the financial services sector)

Experience planning, executing, and measuring marketing campaigns across multiple channels

Strong skills in marketing analytics and the ability to assign KPIs to marketing and business goals

Story-telling and presentation skills

Excellent project management and organizational skills with the ability…