Community Marketing Lead
Job in
Vancouver, BC, Canada
Listed on 2026-09-23
Listing for:
Owl.co
Full Time
position Listed on 2026-09-23
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Social Media Marketing, Marketing Communications, Marketing Strategy
Job Description & How to Apply Below
We’re building applied
We’re building applied AI systems for high‑stakes, real‑world decisions . Our platform ingests and reasons over large, messy data to surface evidence with hard constraints around fairness, auditability, and low bias.
The single gnarliest, most impact‑heavy place this problem shows up is in insurance claims, so that’s where we’re deployed today, running in production at some of the largest carriers in North America.
As our Community Marketing Lead you are an architect and engine of ’s top‑of‑funnel growth. This is a hands‑on, individual‑contributor role with high ownership, high creativity, and high impact. You will shape Owl’s public presence, generate demand, and build an engaged community around our AI products.
You will launch bold campaigns, craft compelling narratives around Owl’s technology, and amplify our brand across digital channels, thought leadership platforms, and major industry events.
If you want to be the person that makes noise, creates momentum, and drives adoption of breakthrough AI systems, this role is yours.
Key Responsibilities
Community and Thought Leadership
Grow communities around AI innovation, decision intelligence, and emerging technology
Participate in online and offline spaces where our prospects and influencers gather
Curate discussions, share insights, and elevate Owl’s voice across frontier-AI conversations
Collaborate with product and leadership to translate complex AI systems into compelling narratives
Produce mixed-media content including podcasts, workshops, short-form videos, and micro‑content
Events and Trade‑shows
Own Owl’s presence at conferences, summits, and trade‑shows from strategy to execution
Design modern and engaging event experiences that attract high‑value audiences
Run pre‑event hype and post‑event follow‑up campaigns that convert conversations into opportunities
Identify speaking opportunities, sponsor ships, and partnerships that elevate visibility
Social Media Growth
Build and execute organic social campaigns for Linked In X, Reddit, etc., for exposure, lead generation, content distribution, promoting thought leadership
Engage with influencers, community members, and users for brand exposure, community‑building, conversion, and user‑sentiment management
Assist with producing landing pages, funnels, lead magnets, and digital assets for community & social engagement
Operate with a test, measure, and iterate mindset using data and analytics
Creative Campaigns
Help ideate and execute standout campaigns for product launches, partnerships, and market insights
Create high-quality visuals, videos, animations, and content assets
Develop storytelling campaigns that differentiate in a crowded AI landscape
Analytics & Optimization
Track and analyze performance across channels and report insights clearly
Run structured A/B tests and continuous optimization cycles
Align with sales on lead quality, routing, and attribution
Requirements
4 to 8 years in marketing, demand generation, or digital marketing (B2B SaaS or enterprise tech is ideal)
Proven ability to build community & acquisition programs from scratch
Strong experience with social platforms including Linked In, Reddit, and X, multimedia‑editing platforms, and analytics platforms
Exceptional storytelling and communication skills that turn technical ideas into excitement
Comfortable running events and trade‑shows independently
Creative, analytical, and highly autonomous
Thrives in a fast‑moving environment with high freedom and responsibility
Benefits
Industry Leaders:
Our technical leadership comes from Meta, Microsoft, X, and Goldman Sachs, bringing world‑class expertise to our agile team.
Market Leadership:
We hold the largest market share in our space, offering a proven ROI and…
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