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Community Marketing Lead

Job in Vancouver, BC, Canada
Listing for: Owl.co
Full Time position
Listed on 2026-09-23
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Social Media Marketing, Marketing Communications, Marketing Strategy
Salary/Wage Range or Industry Benchmark: 80000 CAD Yearly CAD 80000.00 YEAR
Job Description & How to Apply Below
About Owl
We’re building applied

We’re building applied  AI systems for high‑stakes, real‑world decisions . Our platform ingests and reasons over large, messy data to surface evidence with hard constraints around fairness, auditability, and low bias.
The single gnarliest, most impact‑heavy place this problem shows up is in insurance claims, so that’s where we’re deployed today, running in production at some of the largest carriers in North America.
As our Community Marketing Lead you are an architect and engine of ’s top‑of‑funnel growth. This is a hands‑on, individual‑contributor role with high ownership, high creativity, and high impact. You will shape Owl’s public presence, generate demand, and build an engaged community around our AI products.
You will launch bold campaigns, craft compelling narratives around Owl’s technology, and amplify our brand across digital channels, thought leadership platforms, and major industry events.
If you want to be the person that makes noise, creates momentum, and drives adoption of breakthrough AI systems, this role is yours.

Key Responsibilities
Community and Thought Leadership

Grow communities around AI innovation, decision intelligence, and emerging technology

Participate in online and offline spaces where our prospects and influencers gather

Curate discussions, share insights, and elevate Owl’s voice across frontier-AI conversations

Collaborate with product and leadership to translate complex AI systems into compelling narratives

Produce mixed-media content including podcasts, workshops, short-form videos, and micro‑content

Events and Trade‑shows

Own Owl’s presence at conferences, summits, and trade‑shows from strategy to execution

Design modern and engaging event experiences that attract high‑value audiences

Run pre‑event hype and post‑event follow‑up campaigns that convert conversations into opportunities

Identify speaking opportunities, sponsor ships, and partnerships that elevate visibility

Social Media Growth

Build and execute organic social campaigns for Linked In X, Reddit, etc., for exposure, lead generation, content distribution, promoting thought leadership

Engage with influencers, community members, and users for brand exposure, community‑building, conversion, and user‑sentiment management

Assist with producing landing pages, funnels, lead magnets, and digital assets for community & social engagement

Operate with a test, measure, and iterate mindset using data and analytics

Creative Campaigns

Help ideate and execute standout campaigns for product launches, partnerships, and market insights

Create high-quality visuals, videos, animations, and content assets
Develop storytelling campaigns that differentiate  in a crowded AI landscape

Analytics & Optimization

Track and analyze performance across channels and report insights clearly

Run structured A/B tests and continuous optimization cycles

Align with sales on lead quality, routing, and attribution

Requirements

4 to 8 years in marketing, demand generation, or digital marketing (B2B SaaS or enterprise tech is ideal)

Proven ability to build community & acquisition programs from scratch

Strong experience with social platforms including Linked In, Reddit, and X, multimedia‑editing platforms, and analytics platforms

Exceptional storytelling and communication skills that turn technical ideas into excitement

Comfortable running events and trade‑shows independently

Creative, analytical, and highly autonomous

Thrives in a fast‑moving environment with high freedom and responsibility

Benefits

Industry Leaders:
Our technical leadership comes from Meta, Microsoft, X, and Goldman Sachs, bringing world‑class expertise to our agile team.

Market Leadership:
We hold the largest market share in our space, offering a proven ROI and…
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