Job Description & How to Apply Below
You are creative, organized, and excited to be in a careerin marketing and communications. You enjoy engaging with the public, creatingmarketing materials and campaigns, and managing social media channels. You liketo build brand awareness and enhance the overall effectiveness of communications.
As the Marketing and Communications Manager, youwill lead the development and execution of GSL Group’s corporate marketing and communications initiatives that strengthen brand awareness, enhance the company’s reputation, and support organizational objectives. You will be responsible for managing corporate communications, social media channels,website content, public relations activities, and the creation of marketing materials. You will also provide strategic support to business units throughbranding initiatives, website enhancements, and project-based marketing activities.
Key Responsibilities:
Development and execution of GSL Group'scorporate marketing and communications initiatives to strengthen brand awareness and organizational reputation.
Manages the marketing and communications activities for GSL's foundations, including campaigns, events, donor communications, impact stories, and promotional materials.
Manages GSL Group's corporate social media channels by developing content calendars, creating engaging content,and monitoring performance.
Manages and maintains the GSL corporate website, ensuring content remains current, accurate, and aligned withbrand standards.
Develops GSL Group’s marketing and communications materials including presentations, brochures, newsletters,media releases, and other corporate collateral.
Supports public relations activities bydrafting communications, coordinating media opportunities, and promotingGSL's corporate initiatives and community impact.
Ensures the consistent application of GSLGroup's brand standards across corporate communications and marketing materials.
Provides occasional project-based marketing and communications support to GSL business units, includingbranding initiatives, website updates, and marketing materials.
Monitors marketing and communicationsperformance and provides recommendations to improve engagement, brandvisibility, and overall effectiveness.
In an ideal world, you would havepost-secondary education i in Design, Marketing, Communications,Journalism, or a related field, along with strong experience with website content management systems (e.g., Word Press or similar) and social media management platforms. You understand SEO, Google Analytics and Email marketing platforms.
Experience with website hosting, domains, DNS management, and digitalphotography and video editing are an asset.
This is an exciting opportunity to engage in awide range of communications and marketing initiatives across multiple areas, while contributing to a number of diverse projects within GSL Group.
If you're ready to exercise your communications and marketing skills in a collaborative, creative, and energetic environment,we'd love to hear from you.
GSL Group, is proud to be an equal opportunity employer. We value diversity and are dedicated to providing a work environment that is free from harassment and discrimination. All employment decisions are made based on qualifications, job requirements and business needs. We are passionate about being known for an inclusive culture where talented people of all backgroundswant to work.
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