Senior Manager, Data-Driven Marketing at Agoda

Lead Agoda’s Performance Marketing team as a Senior Manager focused on Flights. Innovate marketing strategies through data analysis and strategic execution, enhancing customer value and experience.

This critical role demands at least 8 years of experience in data analysis within e-commerce or digital marketing. You will define and implement the marketing strategy for Flights, optimizing marketing campaigns through meticulous analysis and actionable insights. Collaborating with various stakeholders will be key to identifying growth opportunities and enhancing the overall marketing approach.

Key Responsibilities:

• Define strategy for Agoda's Flights marketing initiatives

• Drive campaign optimization through comprehensive data analysis

• Lead experiments to gauge and improve marketing performance

• Partner with teams to interpret complex data findings

• Communicate strategic insights to senior management

Requirements:

• 8+ years in a data analysis-centric role

• Bachelor’s degree in Computer Science, Mathematics, or Economics

• Proficient in SQL, Tableau, and business intelligence tools

• Strong communication and stakeholder influence skills

• Experience mentoring and developing marketing teams

Utilize your analytical expertise and leadership to advance Agoda’s marketing strategy in the dynamic travel industry.