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Job Description & How to Apply Below
Elevate Marc Anthony's brand with MAV Beauty as the Director of Creator Engagement, focusing on sustained creator relationships in a hybrid work model. Drive brand awareness and community growth through strategic influencer partnerships.
In this pivotal role, you will oversee the creator ecosystem for Marc Anthony and transition the brand to an always-on engagement model. This position requires you to leverage your expertise in influencer marketing and affiliate programs while managing relationships that enhance long-term loyalty. You will build a robust creator strategy and lead initiatives that merge social and commerce opportunities effectively.
Key Responsibilities:
• Develop a sustainable creator strategy for Marc Anthony
• Manage long-term relationships with creators and ambassadors
• Lead PR and earned media initiatives to build brand conversations
• Oversee budget management for influencer partnerships
• Enhance organic social strategy to increase brand relevance
Requirements:
• 8+ years in influencer marketing, PR, or social media
• Experience with social commerce platforms like Tik Tok Shop
• Bachelor's degree in Marketing, Communications, or related field
• Proven ability to create always-on marketing strategies
• Strong relationship-building skills with creators and media contacts
Harness your expertise in creator engagement and social strategy to propel Marc Anthony into new growth phases.
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