Associate Marketing Manager

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We are seeking a proactive and detail‑oriented U.S. Associate Marketing Manager to support the execution of strategic marketing initiatives for our Plastic & Reconstructive Surgery (PRS) portfolio. This role will collaborate cross‑functionally to drive GalaFLEX brand awareness, product adoption, and market growth. The ideal candidate will also play a key responsibility in coordinating regional and national conferences and supporting digital and social media campaigns.

The role reports to the Senior U.S. Market Development Manager and helps develop U.S. strategic market development plans.

• Serve as a product champion, providing technical support to cross‑functional teams, and assist in training, meetings, and conventions nationally.
• Develop detailed knowledge of regional market trends, issues, etc., to provide guidance and challenge local decisions, assumptions, and results.
• Support marketing programs, projects, and commercial activities including development of sales tools and enhancing the digital and social media strategy.
• Assist with brand strategy and message development for new and existing products.
• Conduct market research and competitive analysis to identify trends and opportunities in the market.
• Utilize analytics and CRM to effectively manage customer data, track engagement, and support sales alignment.
• Coordinate logistics and marketing efforts for regional and national conferences including registration, booth set‑up, lead generation and post‑conference follow‑up.
• Manage and support social media initiatives including content planning, scheduling, and performance tracking.
• Collaborate with PRS and other business leaders to support strategic customer initiatives.
• Actively encourage and support a positive culture within the PRS team and the AR&R Platform.

• 2‑4 years marketing experience with a bachelor’s degree or 1‑2 years marketing experience with an MBA or MSc required.

• MBA or advanced degree preferred.
• Marketing experience associated with the medical device or combination drug/device industry.
• Previous experience in women's health or plastic surgery a plus.
• Prior experience in healthcare communications, education, and promotion a plus.
• Marketing data analytics experience.

At BD we prioritize on‑site collaboration, foster creativity and innovation, and provide a culture that encourages learning and growth. You will have the opportunity to help reinvent the future of health as part of a team that values your authentic self.

Some roles may require you to be fully vaccinated against COVID‑19. Work arrangements may vary by location.

Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally‑protected characteristics.

Full‑time position located in USA RI - Warwick, with additional locations in Illinois.