Product Manager, Medical Device​/Global Spine & Orthopedics

Overview

AT LIFENET HEALTH, YOU ARE THE ADVANTAGE. Every day, YOU help us to save lives, restore health, and bring hope to patients and families around the world. At Life Net Health, we cultivate growth, innovation, and collaboration, where your contributions drive solutions that benefit humanity. Together, we are united by a mission greater than ourselves, a purpose rooted in healing.

Location
:
Virginia Beach, VA

Department
:
Marketing

Clinical Status
:
Non-Clinical

Develops market/product strategies and tactics, as well as interfacing with commercial partners to drive regulatory approval and implementation. In addition, you will provide the leadership to execute plans to drive the development of platform and product category strategies/roadmaps and successful global commercialization of product solutions and technologies to support the delivery of defined business objectives. In addition, you are responsible for providing field support, product development support and engaging in customer events.

Your work will have purpose every single day, contributing directly to life-changing outcomes.

• Develops and implements key marketing collateral materials, clinical education programs, and other marketing activities using PowerPoint and other multi-media tools to help support the branding of the product line with our customers and partners. This may involve collaboration with external resources including alliance partners and/or medical professionals.
• Implements annual tactical plans and develops strategic marketing plans to include short term, midterm, and long-term goals and objectives for the respective product groups. This includes situational analysis of the market and products, revenue forecasts, competitive analysis, and identification of key opportunities and threats. Evaluates the product-marketing plan and makes recommendations to ensure compatibility with Life Net Health’s mission. Analyzes sales trends and develops product portfolio plans to fill product gaps and align with new product development efforts.
  
  Identifies market needs and makes recommendations for these products.
• Provides ongoing support and collaborates with representatives of Life Net Health, key opinion leaders, and Alliance partners regarding product material development, issues of product performance, and product quality improvement. Additionally, provides support to end users, field representatives, and client services staff by providing presentations focused on increasing product knowledge and clinical application training. Use these surgeon relationships to gather information on product use, obstacles to use and techniques that would be helpful in advancing product usage.
• Works closely with R&D teams to support new product development and launch efforts; this includes validating new product design, functionality and clinical applications with customers as well as implementing marketing and sales plans.
• Attends activities associated with the coordination of tradeshow and professional society meetings pertaining to the respective product.
• Implements pricing and product offering strategies based on customer needs and processing feasibility.

Minimum Requirements:

• Bachelor's degree (BS or BA); bachelor’s degree in business, marketing or related field
• Valid Driver’s License
• Minimum of 3 years’ marketing experience in medical device marketing or other healthcare field

Preferred/Skills/Certification:

• 2 years of experience in specific field, 1 year experience in the development and market introduction of new medical products.

Key Knowledge, Skills, & Abilities:

• Proficient in Microsoft Office Suite
• Effective oral, written and presentation communication skills
• Ability to influence without authority

When you join Life Net Health, you’re not just taking a job, you’re joining a mission-driven community dedicated to making a global impact through regenerative medicine. You’ll be part of a workplace that values authenticity, collaboration, and the drive to make a difference. We recognize that great work happens when people feel supported. That’s why our total…