Customer Team Marketing Senior Manager – Channel

P&G is seeking a dynamic Customer Team Marketing Senior Manager to lead marketing for the Dollar Channel cluster across Dollar General, Family Dollar, and Dollar Tree. This role will play an important part in driving P&G household penetration (HHP) and traffic growth across the channel through digital commerce, integrated scale marketing programs, social commerce, and retail media activations. You will bring together strong brand-building fundamentals, shopper and customer insights, and commercial thinking to develop marketing programs that connect P&G brands with consumers and shoppers across the path to purchase.

Working closely with Brand, Sales, Media, and customer partners, you will translate strategies and insights into compelling programs that drive growth for both P&G and our retail customers. The ideal candidate is a strong marketer and collaborator who is comfortable operating in a fast-moving customer environment. This role provides significant opportunities to build expertise across digital commerce, shopper marketing, retail media, social commerce, external selling, commercial negotiation, and joint value creation.

Dollar Channel Marketing & Growth

Develop and deliver marketing strategies and programs that drive P&G household penetration and traffic growth across the Dollar Channel. Translate consumer, shopper, brand, and customer insights into integrated programs designed to win with Dollar Channel shoppers. Identify opportunities to bring P&G brands together at scale and deliver programs that create value for both P&G and our retail customers.

Digital Commerce & Shopper Marketing

Lead digital commerce and shopper marketing activations across the channel, connecting brand strategies with the unique needs of Dollar Channel shoppers. Develop integrated marketing programs across digital and retail touchpoints to strengthen the shopper experience and drive conversion. Partner with Brand and Sales teams to bring strategies to life through strong execution.

Retail Media & Social Commerce

Support the development and execution of retail media and social commerce activations designed to drive traffic, engagement, and conversion. Partner with customer retail media networks and internal media teams to connect media investments to broader brand and customer strategies. Use available performance and analytics insights to inform plans and strengthen future executions.

Customer Partnership & Joint Value Creation

Build strong relationships with customer partners and help sell in marketing ideas and programs. Partner with Sales and cross‑functional teams to identify opportunities for joint value creation. Build commercial capabilities through external selling, customer engagement, and commercial negotiation.

Agency & Cross‑Functional Leadership

Partner effectively with Brand, Sales, Media, Analytics & Insights, agencies, and external partners to deliver integrated programs. Provide clear direction and briefs to agency partners and ensure strong execution against agreed strategies. Navigate multiple stakeholders and priorities while maintaining focus on business and marketing objectives.

• 2+ years of relevant experience
• Strong marketing and brand‑building fundamentals
• Ability to translate strategies and insights into effective execution
• Strong collaboration and communication skills
• Ability to work effectively across functions and with multiple stakeholders
• Ability to translate consumer, shopper, brand, and customer insights into compelling marketing plans

• Experience in one or more of the following areas is preferred:
  Brand advertising execution
• Working with external agency partners
• Working with…