Skillbridge Extern - Distribution Sales

Mission Statement

We are Black Rifle Coffee Company, a veteran-founded company serving premium, fresh-roasted coffee to people who love America. We have a love for coffee, dogs, the outdoors, America, and most importantly, our customers! We are more than a product and more than a company; we are a culture. A culture full of motivated people who roll up their sleeves and get the job done with integrity, love, innovation, and radical transparency.

Join us as we take action on our commitment to provide quality coffee and give back to the veteran and first responder communities and those who support it.

Black Rifle Coffee Company is proud to support our nation's transitioning service members through the DOD Skill Bridge Program. Our Distribution Sales internship provides transitioning service members with a hands-on, high-energy opportunity to develop your skills in territory management, retail execution, and sales strategy- no prior sales experience required. As a Distribution Sales Intern, you will shadow and support the Distribution Sales Manager team across a designated region (South, Central, or West), learning the core functions of sales execution, distributor relationship management, retail activation, and trade strategy.

This is a field-based role, with approximately 60% travel expected (an average of 3 days per week in the market). The ideal candidate thrives in a fast-paced environment, has strong communication skills, and is passionate about bringing the BRCC mission and culture to life in the field through store activation.

This position will be located in Richmond, Virginia.

• Partner with Distribution Partners in your territory to ensure brand visibility, execution, and product availability.
• Ride along with DPs and engage at all levels from driver teams to executives.
• Own retail store visits with an eye for merchandising, promotional compliance, and sales opportunities.
• Use data and insights to drive accountability with partners and make informed decisions.
• Build relationships with store owners and managers to expand shelf space, drive sell-through, and improve the customer experience.
• Collaborate with cross-functional teams to identify issues and propose solutions to drive growth.

• Transitioning service members eligible for the DoD Skill Bridge Program with pre-approval from Chain of Command that are within 180 days of separation.
• Ability to participate in internship for 150-180 days.
• Ability to travel 60% (3 days per week).
• A passion for BRCC's mission and commitment to Veteran, Military, and First Responder communities.
• Hungry to learn. Willing to ask questions, seek feedback, and take initiative.
• Ready to hustle - this is a field-facing role, not a desk job.
• Strong communicator with the ability to hold people accountable in a respectful, data-informed way.

• Get real-world sales and field operations experience with a fast-paced, mission-oriented CPG brand.
• Build your civilian skillset in business development, distribution, and customer relationship management.
• Receive mentorship and training from experienced leaders who value military experience.
• Opportunity for post-Skill Bridge employment based on performance and business needs.

The anticipated base salary range for this position is listed below. Actual compensation will be determined based on several job-related factors, including the candidate's relevant experience, skills, qualifications, internal equity, geographic location, and business needs. This range represents the Company's current good-faith estimate of the compensation expected to be offered for this position at the time of posting. It does not include the value of benefits, bonuses, incentives, equity, or other forms of compensation that may be available, as applicable.

The Company reserves the right to modify this range in the future based on changing business or market conditions.