Director of Alumni and Donor Engagement

Position Department: University Advancement

Position Type: Staff Full-Time

Overview:

The Director of Alumni and Donor Engagement is a key leader within University Advancement responsible for planning, executing, and measuring a comprehensive alumni engagement strategy while actively expanding donor stewardship and cultivation initiatives. This role builds meaningful connections with RMU alumni, strengthens the donor pipeline, and stewards positive relationships with top philanthropic prospects and contributors to advance the University’s mission.

• Alumni Engagement & Volunteer Leadership:
  Lead the strategy, planning, and execution of all local, regional, and national alumni programming, including signature events (e.g., Homecoming Weekend, reunions, and affinity group gatherings). Establish and manage regional Alumni Network chapters, leading the identification of target regions, recruitment of network leaders, and management of local activities.
• Donor Engagement, Cultivation & Stewardship:
  Partner with the Executive Director to design, implement, and manage innovative donor recognition and stewardship programs aimed at retaining and elevating top prospects. Execute major prospect and donor events, including national tour stops, intimate cultivation gatherings, and specialized donor appreciation experiences. Collaborate closely with Leadership Gift Officers and the development team to identify alumni leadership prospects, map out pathways converting active alumni into donors, and integrate them into fundraising campaigns.
  
  Maintain strong partnerships across university units to ensure full compliance with donor intent and institutional policies.
• Strategic Communications & Marketing:
  Develop and execute integrated communication plans in collaboration with the Office of University Brand across the alumni website, social channels, e-newsletters, direct mail, and virtual platforms. Drive messaging that highlights volunteer opportunities, upcoming events, and student, university, and alumni/donor impact stories.
• Cross-Campus
  
  Collaboration:
  
  Partner with the Career Center and relevant departments to establish alumni mentorship programs for current students. Work with Admissions, Student Affairs, Academic Deans, and faculty to create targeted alumni interaction opportunities with legacy families, prospective students, and academic departments.
• Operations, Analytics & Supervision Establish, track, and evaluate quantitative engagement alumni metrics, based on CASE standards, to continuously optimize programs. Supervise, mentor, and evaluate student staff members. Oversee event budgets and perform operational duties as needed, including traveling or driving on behalf of the university when required.
• Other duties as assigned.

• 7+ years of progressive experience in higher education advancement, with a strong
• emphasis on alumni relations, donor engagement, and fundraising.
• Proven success in developing and implementing strategic plans for alumni
• engagement, including volunteer recruitment and management, event planning, and communications.
• Demonstrated experience in managing and supervising staff.
• Experience with donor databases (preferably Raiser’s Edge or a similar CRM) and
• Ability to develop and implement strategic plans for alumni engagement and donor
• relations that align with the institution’s overall mission and fundraising goals.
• Proven leadership and supervisory skills with the ability to motivate, mentor, and
• manage a high-performing team.
• Excellent interpersonal and communication skills with the ability to build and maintain
• strong relationships with alumni, donors, faculty, staff, and other stakeholders.
• Strong written and verbal communication skills, including public…