Marketing Coordinator and Community Outreach Specialist Plastic Surgery Practice

Marketing Coordinator & Community Outreach Specialist

Location: Ashburn, VA + Tysons, VA
Full-Time | $65,000–$85,000 + Bonuses

NOVA Plastic Surgery & Dermatology is a premier multi-location plastic surgery and aesthetic practice expanding into Tysons in December 2025. We are seeking a polished, highly organized Marketing Coordinator & Community Outreach Specialist to serve as the bridge between our internal team and our outsourced marketing agency.

This role is for a high-energy, confident professional who excels in communication, relationship-building, content coordination, and managing complex marketing projects.

You will be the face of NOVA inside the Tysons community and the operational engine behind our marketing execution.

• Represent NOVA professionally at Tysons businesses, corporate offices, luxury retail centers, gyms, salons, and hotels
• Build relationships with HR teams, office managers, and local partners
• Distribute brochures and branded materials to nearby businesses
• Schedule “Lunch & Learn” sessions with corporate HR or leadership teams
• Develop B2B referral pipelines and track outreach activity
• Support planning and execution of the Tysons grand opening and local events

• Work closely with our outsourced Marketing agency to execute campaigns and provide required assets
• Maintain the internal marketing calendar for Ashburn, Skin Lab, and Tysons
• Organize and manage photo/video shoots with providers and local videographers
• Capture content (Phone video/photo) during clinic activities and treatments with simple editing and posting.
• Maintain asset libraries for website, social media, and ads
• Submit materials to magazines, media outlets, and PR partners
• Coordinate influencer visits and track deliverables

• Review weekly KPIs from the agency and compile reports
• Post or schedule social content provided by the agency
• Update Google Business Profiles
• Support email campaign deployment
• Maintain contact lists, outreach logs, CRM notes, and event RSVPs
• Monitor social media DMs and route leads internally
• Maintain and update website before and after photo gallery

• Coordinate patient events, open houses, workshops, and partnerships
• Handle venue logistics, invites, RSVP management, partner communication
• Assist with Tysons launch planning and community activation

• Confident, polished communicator — comfortable walking into corporate offices
• Organized and detail-driven — able to manage multiple deadlines
• Outgoing, charismatic, and professional — a natural brand ambassador
• Experienced in marketing coordination, events, outreach, or hospitality
• Able to capture high-quality iPhone content
• Strong at follow-up and managing logistics
• Comfortable working independently and with limited oversight
• Passionate about aesthetics, beauty, or luxury brands
• Able to move between Ashburn and Tysons regularly (mileage reimbursed)

• 3–5 years of experience in marketing, outreach, hospitality, communications, or brand representation
• Excellent verbal and written communication skills
• Strong organizational skills and project management ability
• Experience with Canva, google my business, basic social posting tools
• Passionate about Aesthetics and skincare.
• Experience in aesthetics, beauty, luxury retail, or wellness is a strong plus

• $65,000–$85,000 base (commensurate with experience)
• Quarterly performance bonuses
• PTO + paid holidays
• Medical, dental, and vision benefits
• Employee treatments + skincare perks
• Career growth into Marketing Manager or Director role

If this is interesting and you believe you would be a great fit please submit a resume with a cover letter.