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Brand Manager
Job in
Shanghai, King and Queen County, Virginia, USA
Listed on 2026-11-06
Listing for:
Moët Hennessy
Full Time
position Listed on 2026-11-06
Job specializations:
-
Marketing / Advertising / PR
Marketing Management, Brand Ambassadors & Brand Management, Event Management & Planning, Marketing Strategy
Job Description & How to Apply Below
Event & Promotion
Brand-driven events（wine tasting, Trade dinner, Winemaker event）
Job Responsibilities Brand Management- Brand plan
- Budget & profit planning & control
- A & P management
- Pricing strategy & inventory management
- Brand-driven events（wine tasting, Trade dinner, Winemaker event）
- Cross brand event cooperation
- Channel activation plan
- Official social account management
- Social campaign
- Media sponsorship & after-event media follow up
- Brand assets development
- POSM management
- Off trade & outlet visibility management
- Competitor information collection and analysis
- University graduate or above, major in Business/Marketing
- Excellent English and Mandarin in speaking and writing
- Rich wine knowledge
- Experience in wine industry or in handling the wine trader like BPhR is a bonus
- Strong marketing sense and well understanding on Chinese wine drinkers.
- Solid brand marketing activation/promotion experiences.
- Well understanding and experience of social /digital marketing & communication
- Good in planning & figures
- Good communication & presentation skills
- Good PC skill
- Objective and result oriented
- Priority setting and follow up
- Time management
- Cost control
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