Manager of Marketing and Communications

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1) Employment history: name of company, period employed (from month/year to month/year), job title, summary of job duties and
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Education:

school name, degree type, and major.

Posting Number S06305P

Position Title Manager of Marketing and Communications

Department Liberal Arts

Location Arlington

Job Family Communications/Public Affairs

Position Status Full-time

Work Hours Standard

Work Schedule Monday – Friday; 8:00am – 5:00pm

May require occasional travel, evening, and weekend hours.

Open to External and Internal

Salary Salary is commensurate based on qualifications and relevant experience up to $76,000.

We are proud to offer a comprehensive benefits package to all our employees at the University.
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The Manager of Marketing and Communications for the College of Liberal Arts (CoLA) will formulate and execute communications and marketing strategies and play a critical role in promoting the college’s programs, research, and achievements. This position is responsible for ensuring the College’s visibility, reputation, and overall brand are amplified both internally and externally. This position requires a creative and strategic thinker with strong leadership skills, able to foster collaboration across departments, manage high-impact campaigns, and lead a team to maintain a strong online presence.

The manager will supervise the communication, marketing, and outreach staff within the Dean’s office.

• Work closely with and supervise the communications staff in implementing duties related to CoLA communications.
• Aid in prioritizing and assigning communication activities.
• Oversee the development and implementation of an integrated communications plan for CoLA and serve as the primary media contact.
• Coordinate the development and dissemination of CoLA annual impact reports, digital newsletters, and alumni/donor communications.
• Write and edit event scripts in collaboration with relevant stakeholders.
• Coordinate CoLA website updates and social media presence with University Communications personnel (e.g., updates to the website, adding new content and web pages, promoting current and new programs).
• Oversee coordination programs, events, and activities associated with CoLA, advisory groups, and press opportunities with CoLA events.

• Work with CoLA leadership to update and implement a comprehensive marketing plan including updating and maintaining all promotional materials and recruitment literature.
• Review and approve promotional materials before external dissemination.
• Coordinate with program areas to market programs and ensure branding consistency.
• Design, lead, and implement the CoLA marketing plan with an emphasis on measurable results.
• Collaborate closely with the Dean to integrate College‑specific strategies with broader academic marketing initiatives, ensuring cohesive message and strategic alignment with University goals.
• Supervise CoLA’s web/graphic designer and ensure digital strategies are…