Promotions & Partnerships Coordinator Job Wake Forest area,North Carolina USA,Marketing / Advertising / PR

Job Details

Job Location:

Wake Forest, NC 27587

Position Type:
Full Time

JOB TITLE:

Promotions & Partnerships Coordinator DEPARTMENT:
Marketing & Communications DIVISION:
Institutional Advancement SUPERVISOR:
Director of Marketing & Communications

Please note:

This position is reserved for southeastern students or their spouses.

I. PURPOSE OF THE JOB

This job exists (1) to develop, maintain, and report on marketing partnerships and sponsor ships that promote southeastern Seminary and Judson College; (2) to creatively execute strategies for targeted ads, emails, and merchandise; and (3) to collect and aggregate student experience data for marketing.

II. ESSENTIAL FUNCTIONS AND RESPONSIBILITIES

Be the primary point of contact for all southeastern Seminary and Judson College marketing partners, under the supervision of the associate director and director
Assist with execution of southeastern and Judson messaging and brand awareness strategies
Research and suggest new merchandise, marketing ideas, partners, and sponsorship opportunities
Assist in creating and maintaining email campaigns to segments of the southeastern and Judson market
Proactively research and build relationships with potential partners
Monitor and report on advertising performance to evaluate the effectiveness of all print and digital advertisements
Meet regularly with Admissions’and Financial and Alumni Development’steams to collaborate, communicate, and equip them with updated marketing information and materials
Coordinate marketing related specifically to Judson College, serving as a liaison to the Dean of Judson College and Dual Enrollment offices
Stay informed and in touch with the current student experience and perception by hosting focus groups and coordinating student surveys
Assist in overseeing the southeastern and Judson College marketing budget.
Assist the director as assigned

III. OTHER DUTIES & REPONSIBILITIES

Occasionally accompany the Admissions staff to recruiting opportunities, especially locally

IV.

SUPERVISORY RESPONSIBILITIES

Occasionally accompany the Admissions staff to recruiting opportunities, especially locally

Qualifications

V. KNOWLEDGE AND SKILLS Required

Excellent communications skills
Understanding of the concepts of branding and marketing
Organized and detail-oriented
Creativity
Collaborative spirit and strong team player

Preferred

Bachelor’s degree in marketing, communications, or related field
Previous experience with marketing tools
Experience managing budgets
Knowledge of promotional marketing best practices

VI. FISCAL RESPONSIBILITY

This role helps oversee the southeastern Seminary and Judson College marketing budgets

VII. EXTENT OF PUBLIC CONTACT

Communication with faculty, staff, and students
Communication with prospective students and their parents
Communication with the general public as needed
Communication with external partners and organizations

VIII. PHYSICAL DEMANDS

Normal fitness as required for office duties

IX. WORKING CONDITIONS AND ENVIRONMENT (i.e., necessary travel, unusual workhours, unusual environmental conditions, etc.)

Flexible to work outside of normal working hours during event-heavy weeks such graduation, preview days, and the biannual meeting of the southeastern Society and Board of Trustees

Possible travel as a representative of the Office of Marketing and Communications at various conferences and meetings (e.g., SBC Annual Meeting, NC Baptist Annual Meeting, etc.)