Public Relations Manager; Pre - Waldorf Astoria

Public Relations Manager (Pre Opening) – Waldorf Astoria

Work Locations

Waldorf Astoria Kuala Lumpur, 73, Jalan Raja Chulan, Bukit Bintang, Kuala Lumpur 50200

Hilton offers countless opportunities to delight, with over 100 countries and 100+ brands.

• Develop and implement comprehensive PR strategies aligned with the hotel’s brand.
• Craft press releases, media kits, and communication materials highlighting initiatives.
• Partner with marketing and sales to coordinate events and campaigns.
• Plan and execute press visits, media tours, and familiarization trips.
• Lead crisis communication, serve as primary liaison during emergencies, and maintain consistent messaging.
• Drive social media strategy in partnership with marketing, ensuring cohesive branding and engaging content.
• Monitor online reviews and guest feedback, addressing concerns to uphold reputation.
• Forge stakeholder relationships with local businesses, tourism boards, and community organizations.
• Represent hotel at industry events, networking functions, and public forums.
• Track and evaluate PR initiatives, delivering reports to senior management.
• Analyze campaign outcomes and market trends for continuous improvement.

• Demonstrated success in managing PR within 5-star or ultra-luxury hospitality.
• Experience launching new hotel properties, media outreach, brand positioning, stakeholder engagement.
• Exceptional written and verbal communication, with flair for compelling narratives; proficiency in English essential.
• Strong network of media contacts across luxury, lifestyle, travel, hospitality.
• Proven ability to build relationships with journalists, influencers, key opinion leaders.
• Hands‑on experience managing social media platforms and digital content strategies.
• Skilled in using analytics tools to monitor engagement, optimize campaigns, and report performance.
• Ability to develop and execute innovative PR campaigns aligned with brand identity.
• Adept at handling sensitive situations with discretion, ensuring consistent messaging and protecting brand reputation.
• Strong organizational skills, managing multiple projects, events, deadlines.
• Experience cross‑functionally with marketing, sales, operations, executive leadership.
• Strategic thinker focused on measurable outcomes, media ROI, continuous improvement.

Hilton is the leading global hospitality company, spanning luxury full‑service hotels and resorts to mid‑priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest accommodations, service, amenities, and value. Hilton is dedicated to providing exceptional guest experiences across its global brands.