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New Business Development Manager - Bespoke Packaging

Job in Walsall, West Midlands, WS1, England, UK
Listing for: Bennett and Game Recruitment LTD
Full Time position
Listed on 2026-09-01
Job specializations:
  • Sales
    Business Development, B2B Sales, Outside / Field Sales
Salary/Wage Range or Industry Benchmark: 35000 - 50000 GBP Yearly GBP 35000.00 50000.00 YEAR
Job Description & How to Apply Below
Position:
Business Development Manager - Bespoke Packaging

Location:

Walsall
Salary: £35,000 - £55,000 + industry-leading commission & car allowance
Working Arrangement:
Field based / UK-wide travel

Employment Type:

Permanent

The Business Development Manager - Bespoke Packaging is required in Wednesbury, West Midlands for our client, a well-established and highly experienced manufacturer specialising in premium corrugated packaging solutions.

This is a newly created position and represents an excellent opportunity for a commercially driven, mid-career sales professional who is genuinely motivated by winning new business. The successful candidate will be a true hunter, responsible for identifying and developing new customer opportunities rather than managing an established account portfolio

Their products are highly bespoke, premium packaging solutions designed to form part of a customer's marketing and brand proposition. Rather than producing high-volume, generic boxes, the business works with growing and established brands to create distinctive packaging that helps products stand out at retail.

Business Development Manager - Bespoke Packaging Job Overview

Identify, target and secure new business opportunities across the UK.
Develop a strong pipeline of prospective customers
Take a proactive, hunter-led approach to business development, generating opportunities through prospecting, networking, referrals, market research and direct engagement.
Build relationships with brand owners, marketing teams, procurement professionals and other key decision makers.
Promote premium packaging solutions tailored specifically to each customer's requirements.
Understand customer branding and marketing objectives and identify opportunities where bespoke packaging can add value and differentiate their products.
Arrange and attend customer meetings and site visits throughout the UK.
Work closely with internal design, production and commercial teams to develop suitable packaging solutions and progress opportunities from initial enquiry through to sale.
Prepare and negotiate commercial proposals, ensuring solutions are aligned with customer requirements and commercially viable.
Attend relevant trade shows, networking events and industry activities to generate new leads and increase market presence.
Maintain accurate records of prospects, opportunities and sales activity through the company's internal systems.
Take ownership of the full new-business sales process, from initial prospecting through to securing the order and establishing the relationship.
Develop a long-term strategy for growing sales and expanding the company's customer base.

Business Development Manager - Bespoke Packaging

Job Requirements

Proven experience in business development, new business sales or B2B sales, ideally within packaging, print, manufacturing or a related industry.
A genuine hunter mentality, with a demonstrable track record of generating and winning new business.
Experience selling a premium, bespoke or technically specified product/service would be highly advantageous.
Packaging experience is preferred, but candidates from related areas such as flexible packaging, labels, print or other specialist packaging sectors will also be considered.
Commercially confident with the ability to sell value rather than simply compete on price.
Strong communication, negotiation and presentation skills.
Comfortable engaging with senior decision makers and developing relationships from cold opportunities.
Self-motivated and capable of working independently in a field-based role.
Willingness to travel extensively throughout the UK.
Strong organisational skills and the ability to manage a pipeline of multiple new-business opportunities.
Candidates should be motivated by achieving ambitious sales targets and earning significant commission.

Business Development Manager - Bespoke Packaging Salary & Benefits

Salary: £35,000 - £55,000 dependent on experience.
Commission:
Industry-leading, open-ended commission structure designed to strongly reward new business performance.
Car allowance:
Approximately £8,000.
Holiday entitlement:
To be confirmed.
Pension:
To be confirmed.

Working hours:

Mon…
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