Senior Manager, Web Strategy
Listed on 2026-10-26
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IT/Tech
Digital Marketing, UI/UX Design
The Senior Manager, Web Strategy & Experience leads the strategy, user experience, digital design, publishing operations, and optimization of Pega's web ecosystem. This leader oversees multidisciplinary teams spanning web strategy, design/UX, publishing, and site operations while driving digital transformation, AI-enabled innovation, and customer‑centric experiences that deliver measurable business outcomes.
Picture Yourself at Pega:Picture yourself shaping the future of Pega’s global digital experience. As Senior Manager, Web Strategy & Experience, you will set the vision for , lead multidisciplinary teams across web strategy, UX, digital design, publishing, and site operations, and unite partners across Marketing, Brand, Content, Analytics, and Technology. You will turn customer insights and performance data into intuitive, accessible experiences - while advancing AI-enabled innovation, scalable governance, and operational excellence.
Your leadership will help create seamless digital journeys that deepen engagement, accelerate growth, and deliver measurable business impact.
- Define and execute the strategic vision for and related digital experiences.
- Establish digital experience frameworks that improve customer journeys, content discoverability, engagement, and conversion.
- Drive website evolution initiatives including navigation strategy, information architecture, content ecosystems, and page experience improvements.
- Ensure digital experiences align with Pega's growth objectives, customer needs, and brand strategy.
- Develop and maintain governance models that balance innovation, scalability, and operational excellence.
Lead UX & Digital Design
- Provide leadership and direction for the UX and Digital Design function.
- Partner with the Senior Manager, UX & Design to establish experience design standards, design systems, accessibility practices, and user-centered design methodologies.
- Ensure user experience considerations are embedded throughout the digital planning and development process.
- Champion customer‑centric design principles and advocate for intuitive, engaging, and accessible experiences.
- Guide prioritization of design resources across strategic initiatives, campaigns, and optimization efforts.
- Foster collaboration between UX, Brand, Creative, Content, and Development teams to deliver cohesive digital experiences.
Lead Publishing & Digital Operations
- Oversee the web publishing and site operations team responsible for content deployment, quality assurance, governance, and platform execution.
- Establish publishing standards, workflows, and operational processes that ensure consistency, accuracy, accessibility, and brand compliance.
- Drive continuous improvement of publishing efficiency, content lifecycle management, and operational scalability.
- Partner with Marketing, Content, Product, and Technical teams to ensure timely and effective delivery of digital experiences.
- Ensure website content is maintained, optimized, and governed according to established standards.
- Lead operational planning and resource prioritization across ongoing site enhancements and business requests.
Drive Cross-Functional Alignment
- Act as the primary digital experience leader across Marketing, Brand, Product Marketing, Industry Marketing, Creative, Localization, Analytics, and Technology organizations.
- Build alignment among senior stakeholders around experience priorities, roadmap decisions, and investment opportunities.
- Facilitate strategic planning discussions that connect business objectives with customer experience outcomes.
- Translate complex business requirements into scalable digital experience strategies.
Optimize Performance Through Data
- Establish KPIs and…
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