SEO Specialist

Job Overview

£32,000p/a + Bonus and other benefits.

This is a great opportunity to join a long established service based business with locations across the North West and North Wales, servicing a large personal and business client base across the UK.

The company has plans for continuous rapid growth, and this role will be an integral part of that plan with opportunities for individual development.

The role will be targeted to grow the client base further by working closely with the sales and creative writing/marketing team to generate enquiries.

• Keyword Strategy:
  Perform in-depth research to identify high-value search terms and user intent.
• On-Page & Content Optimization:
  Collaborate with writing teams to integrate keywords naturally into website copy, meta tags, and headings.
• Technical SEO:
  Audit site architecture, improve page loading speed, ensure mobile‑friendliness, and implement structured data for better crawling.
• Link Building:
  Execute outreach strategies to acquire high‑quality backlinks that build domain authority.
• Data Analysis & Reporting:
  Track key performance indicators (KPIs) using tools like Google Analytics and Google Search Console to refine ongoing strategies.
• Cross-Functional Collaboration:
  
  Work alongside developers and editorial teams to ensure web updates adhere to SEO best practices.

• Analytics Mastery:
  Strong ability to parse data, identify trends, and make data‑driven decisions.
• Technical Knowledge:
  Working familiarity with HTML, CSS, and Content Management Systems (CMS) like Word Press.
• SEO Tool Proficiency:
  Experience using industry-standard software (e.g., Ahrefs, Semrush, Screaming Frog).
• Adaptability:
  Deep understanding of search engine algorithms and a commitment to continuous learning.