Marketing Campaign Manager; SaaS

Position: Marketing Campaign Manager (SaaS Experience only)

Marketing Campaign Manager (SaaS Experience only)

Brilliantin Recruitment provided pay range. This range is provided by Brilliantin Recruitment. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Job Title:

SaaS Marketing Campaign Manager

Location:

Hybrid (3 days in‑office: Mon, Wed, Fri; 2 days WFH)

Start Date:

January / Feb 2025

About the Role

We are seeking a Campaign Manager to drive high‑quality, data‑driven marketing campaigns targeting US enterprise clients with $300M+ in revenue
. This role is pivotal in building brand awareness, generating high‑intent Marketing Qualified Leads (MQLs), and supporting the broader 15‑month marketing plan launching in January 2026.

This is a strategic, “slow burner” role focused on laying strong marketing foundations, not chasing immediate high‑volume MQLs.

Key Responsibilities

• Plan, execute, and optimise multi‑channel campaigns including PPC, SEO, paid social, email, and PR.
• Target Heads of Department and C‑suite personas in enterprise US clients.
• Collaborate closely with the sales team to align campaigns with business objectives and drive sales‑led outcomes
  .
• Analyse performance metrics to inform campaign decisions, ensuring all activity is data‑driven
  .
• Develop compelling campaign content and creative that resonates with compliance and marketing audiences.
• Proactively propose new campaigns with clear business cases, expected ROI, and alignment with the overall marketing plan.
• Leverage AI tools to enhance productivity and campaign effectiveness.
• Work alongside internal teams and temporary agency partners, gradually building in‑house expertise.

Success Metrics

• Primary: Generate high‑intent MQLs that convert to Sales Qualified Leads (SQLs).
• Secondary: Increase engagement (opens, clicks, content interaction) and strengthen brand presence.

Required Skills & Experience

• Proven experience planning and executing integrated campaigns across multiple digital and traditional channels.
• Strong strategic thinking and ability to justify campaigns with measurable business impact.
• Data‑driven mindset with a focus on actionable insights.
• Comfortable working in a sales‑led environment
  , linking marketing success directly to revenue.
• Collaborative approach; able to work closely with sales, creative, and product teams.
• Familiarity with AI tools to enhance campaign performance.
• Experience in B2B SaaS marketing
  , preferably targeting enterprise‑level clients.

Team & Culture

• Work with a dynamic, data‑driven, AI‑focused marketing team, including:
• Head of Marketing
• Creative Lead (Animation, Video, Graphics)
• Senior Marketing Executive (Client Marketing, ABM)
• Culture: Energetic, autonomous, and open to new ideas. Team values humour, creativity, and individuals who own their work.

Logistics & Hiring Process

• Tech Stack: Zoho (transitioning to Hub Spot), enterprise ChatGPT licenses.
• Hiring Timeline: CV submission Friday, 14 November or latest Tuesday 18th November
• Remote interview with Head of Marketing
• On‑site interview for final selection and cultural fit

Why This Role

• Influence the growth and brand strategy of a SaaS platform targeting large US enterprises.
• Be part of a highly collaborative, creative, and data‑driven team
  .
• Opportunity to make a direct impact on revenue generation and enterprise client engagement.

Seniority level

Associate

Employment type

Full‑time

Job function

Marketing

Industries

Software Development

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