Visual Merchandising Lead

Location:

Warwick – Hybrid

Reports to:

Retail & Customer Experience Manager

Contract Type: 30 hours per week, fixed term contract for up to 12 months

Salary:
Circa £30k (Depending on experience)

Part of Wacoal Europe Group, Bravissimo is an award‑winning, multi‑channel lingerie retailer on a mission to uplift women. Since 1995, our purpose has stayed the same: to inspire our customers to feel supported, celebrated, and confident every day.

We have 26 shops in the UK alongside a thriving ecommerce community, which offers a wide range of beautiful lingerie, swimwear and nightwear for women who wear a D to L cup, giving them so much choice.

We are on an exciting journey of growth and are loving every minute of it!

• Up to 25 days holiday
• The opportunity to buy up to 5 additional days holiday each year
• Access to free and confidential 24/7 employee support from Retail Trust
• 50% discount on full priced items for you, your family & friends, up to a limit
• Healthcare Cash Plan for you and up to 4 children through Medicash
• Employer pension contributions up to 6%
• Life Assurance
• Great training and learning resources
• Long service awards after 5 years’ service
• Access to new and upcoming products, with the opportunity to provide feedback
• Access to discounts at many retailers, day out destinations and gyms through Retail Trust and Medicash
• Free parking at Bra HQ

Ensure that our in‑shop environment promotes Bravissimo, its products and services, using appropriate graphics, signage and POS, ensuring our customers are able to recognise who we are, what we do, and engage with our brand.

• Collaborating with our Brand team, create a brief for the design agency, and work to design completion, ensuring that the design works for each shop’s size, shape and location.
• Produce all VM communication and engagement for shops, providing information on delivery and implementation.
• Review seasonally, seeking shop and Cluster Manager feedback to maximise continuous improvement.
• Ensure fixed windows are maintained and updated, having maximum impact and showcases our choice to the customer.
• The overall visual presentation of all product categories in shops and through shop windows.

• Ensure shops have the necessary equipment and materials to display stock, and maximising inspiration of choice to our customers.
• Development of layout principles to support presenting products in an inspiring way for our customers, considering continuity and seasonality.
• Working cross functionally with Product, Merchandising, Brand, Marketing and Retail Operations to achieve business objectives through visual presentation.
• Management of the day to day, VM guidelines, commercial view of layout following trade/ range changes and delivering an aligned visual experience in shops, parallel to ecommerce.
• Manage an inventory of all merchandising equipment in shops to ensure we have traceability of all fixtures, fittings, and furniture.
• Use the inventory to ensure that all shops have the right amount of any fixtures, fittings, and furniture, and that replacing / moving or fixing occurs timely, and cost effectively.
• Lead trial VM sessions in shops, and compile instructions for stores, including information and images, to allow them to re‑create and provide clarity on WGLL.

• Accountability of the VM calendar to ensure VM is delivered effectively in shops.
• Respond to shop visual queries, range changes and sell through that may impact layout and presentation.
• Overall responsibility for producing fit for purpose visual guidelines for shops, to include new product launches, sale, and additional projects, with our customers experience at the forefront.
• Work in collaboration with Cluster Managers, ensuring the VM vision is coached and delivered in shops, ensuring execution is signed off.
• Work in parallel with the Retail Operations Lead, ensuring Retail Standards expectations are set for shops from back of house to shopfloor and equipment requirements are available to support delivery.
• Regularly review customer feedback, and use it to inform…