Marketing Associate, Communications & Public Engagement

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Full Time Full-Time Washington, DC, US

3 days ago Requisition

The Partnership for Public Service is a nonpartisan, nonprofit organization dedicated to building a better government and a stronger democracy. Central to this mission is our work to support and safeguard the apolitical civil service, the backbone of our democratic system that ensures the federal government meets its mandate to serve the public good. We prepare federal employees to navigate threats to the nonpartisan workforce, and we educate and engage the public about why the government matters and what is at stake for everyone if it is undermined.

We also aim to help state and local governments deliver for those they serve, applying our 20-plus years of experience working in the federal sector to reinspire faith in government at all levels.

Our staff, diverse in experience and perspective, is mission-driven, creative, collaborative, optimistic and inclusive.

Our work is strategic, fast-paced and guided by our values:

• Passion for public service and our work toward more effective government
• People who promote a culture of learning, leadership, collaboration, inclusion and respect
• Persistence to drive change, take strategic risks and deliver results
• Promise to be trustworthy, nonpartisan and fiscally responsible

We hire smart and friendly people who are great at what they do and good to one another in the process.

The Partnership for Public Service is seeking a dynamic and creative Marketing Associate to support the organization’s marketing activities in a fast-paced, collaborative environment. This entry-level position will help build the Partnership’s brand and raise awareness about its key organizational priorities and programs through a comprehensive digital marketing strategy. Reporting to the Marketing Manager, this role will be responsible for drafting a wide array of digital content, including emails, social and web, supporting marketing and social media campaigns, helping to increase audience growth and engagement and generate leads, and leading the reporting of digital media analytics and marketing ROI.

The Marketing Associate works as part of an interdisciplinary communications and public engagement team of marketing, graphic design, social media, editorial, researchers, media, and programs and events staff, and as a result should be able to collaborate with others, contribute ideas and work effectively in a matrixed setting.

• Write clear and compelling cross‑channel copy that is engaging and relevant. Draft key marketing and outreach material.
• Work with the Marketing Manager to carry out the Partnership’s blog strategy, including creating innovative blog series driving content production from internal and external authors, providing vision and guidance for blog topics, editing processes, publishing responsibilities and promotion strategies.
• Work with the Marketing Manager to draft and distribute engaging marketing emails that promote the Partnership’s leadership development programs, internship and fellowship programs, research reports, policy work, events and other initiatives.
• Oversee the creation and distribution of the Partnership’s weekly e‑newsletter including drafting concise and timely headers, ensuring that the content is error free and follows the Partnership’s style guide.
• Draft content for marketing tools including website pop‑up ads, landing pages and Partnership’s Google Ads campaigns.
• Research SEO and Google Ad keywords to inform ad copy and target new audiences.
• Lead small‑scale marketing/communications plans, as directed, and support the implementation of large‑scale marketing/communications plans.
• Monitor and analyze campaign results across all channels to understand the effectiveness of strategies and tactics for improving marketing campaigns.
• Use Google Analytics, SEMRush, Hub Spot, Sprout Social and other tools to make…