Marketing Planning Senior Manager

At IGD, we’re proud to be a Great Place to Work, where our people are empowered to grow, inspired to lead and ready to make a difference. At the heart of that experience is how we attract, welcome, and support new colleagues to join us.

That’s where you come in.

We’re looking for a Marketing Planning Senior Manager who will define the framework for our marketing plans, how teams connect across insights, impact and consulting and the critical path and plans we need.

You’ll have an interest in food, ideally some commercial or marketing experience from the industry and have managed and influenced stakeholders at a variety of levels before. You will have the energy needed to bring together a range of content in a way that it inspires people and informs the work they do across the food industry.

You’ll have a good knowledge of marketing best practice, great attention to detail, bags of enthusiasm and curiosity, and be keen to learn. And creative ideas welcome.

This is a crucial role at IGD, exciting and varied and the glue that binds the output from our content and channel marketing teams together. You will help us prioritise work, define process, understand, challenge, and manage scope, and work with stakeholders to ensure best practise and great results.

It will support the Exec team and, and the Brand & Marketing Leadership Team in managing the workflow and requests into the wider team, while collaborating with and supporting the discreet functions in the business.

Delivering a client focused activity plan for our work

Establishing and managing a process for Marketing planning:

• How we prioritise work, based on our strategy
• Helping to define and manage the processes, delivering on our plan
• Stakeholder management and collaboration with teams, supporting their existing processes (e.g., Analytics, Marketing, Content)

Responsible for managing and co-ordinating requests:

• Supporting and coordinating the work and activity with the Marketing Leadership Team to ensure the smooth delivery of the operational plan
• Supporting and helping to manage the process of Channel planning / GTM activity
• Be able to multi-task, plan, and work under your own steam in a varied workflow and juggle priorities
• A key player in any marketing-related projects in terms of how we project manage them and execution

Leading the operational function for marketing:

• Co-ordinates the marketing planning process
• Sets the framework for, and chairs the operational weekly meeting to ensure work is scheduled into channel plans
• Ensures visibility of the total operational plan across Marketing.
  
  E.g., this is the focus of the homepage this week, these are our key mailings, this event is live

• Minimum 5+ years’ experience in marketing operations, planning, or a similar role (food, FMCG, or B2B preferred)
• Confidence in managing stakeholders, able to challenge and influence constructively.
• Interest and enthusiasm (current or potential) for communication, creativity and the role the food system plays in society.

We offer a range of benefits, including a market leading pension, a bonus scheme, the ability to buy and sell annual leave plus a generous medical insurance package. You will have a great work-life balance, where you are empowered & trusted to manage your time.

We are operating a hybrid approach to working with a mix of home and office-based working. We are based in a very accessible location within the M25, just 20 miles from Central London.

We are hungry for better

We solve it together

We make it happen

We say what needs to be said

We’re looking for inspiring professionals; talented people who seek personal and career growth and are ambitious to develop their potential and unlock opportunities for society, for our clients and themselves.

We seek and attract the very best people and create an environment that supports and includes them. We aim to encourage a culture where people can be themselves and be valued for their contribution. We welcome applications from diverse candidates. Please discuss any adjustments that you may require throughout the selection and assessment process.

We are a strategic insight foresight and learning organisation. Here to unite the industry and benefit society. We invest all our profit into Social Impact.

We foster collaboration through a broad range of forums, bringing together businesses, policymakers, and thought leaders. By providing evidence-based insights, credible research, and strategic foresight, we help organisations make informed decisions that benefit their operations and contribute to the collective good of society.