Sales Specialist - Winery & Vineyard Technology

Our client, a leading innovator in viticulture technology and equipment, is seeking a passionate Sales Specialist to join their team based in Paarl, Western Cape . This role is dedicated to serving the thriving wine industry in the region, providing advanced solutions for vineyards and wineries. You will be responsible for identifying client needs, presenting sophisticated technological products, and closing sales to drive revenue growth.

The ideal candidate will possess a deep understanding of viticulture, winemaking processes, and a proven track record in technical sales. This is an office-based position requiring frequent travel to client sites throughout the renowned winelands area, including Paarl and surrounding districts.

• Develop and execute targeted sales strategies to achieve and exceed sales quotas for winery and vineyard technology products within the Paarl and wider Western Cape wine regions.
• Build and maintain strong relationships with winery owners, vineyard managers, and cellar masters.
• Conduct thorough needs assessments to understand client challenges and recommend optimal technological solutions.
• Deliver compelling product demonstrations and presentations, highlighting technical features and benefits relevant to viticulture and oenology.
• Negotiate terms and close sales, ensuring client satisfaction and long-term partnerships.
• Stay abreast of advancements in viticulture technology, winemaking techniques, and market trends.
• Collaborate with the technical support and product development teams to ensure client needs are met effectively.
• Represent the company at industry events, trade shows, and wine festivals in the Western Cape .

• Bachelor's degree in Viticulture, Oenology, Agriculture, Business, or a related field.
• Minimum of 3-5 years of experience in sales, preferably with a strong understanding of the wine industry or selling technical equipment.
• Proven success in achieving sales targets and managing client relationships.
• In-depth knowledge of vineyard management practices, grape growing, and wine production processes.
• Excellent communication, negotiation, and presentation skills, with the ability to engage with technical and business stakeholders.
• Ability to travel extensively within the Western Cape winelands, with a valid driver's license and reliable transport.
• Proficiency in CRM systems and relevant sales software.
• Passion for wine and a commitment to supporting the regional wine industry.

• Our client offers a competitive salary, an attractive commission structure, and performance-based incentives.
• Comprehensive medical aid.
• Retirement savings plan.
• Opportunities for continuous professional development, including specialized training in viticulture technology.
• This role offers the chance to work within the heart of South Africa's wine industry, contributing to innovation and excellence in the Western Cape from our base in Paarl .