Sales Representative - Packaging Machinery

Our client, a distinguished manufacturer of advanced packaging machinery, is seeking a proactive and results-oriented Sales Representative to cover the Paarl, Western Cape, ZA region. This is a field-based role, focused on engaging with businesses across various industries to offer our client's innovative packaging solutions. You will be responsible for identifying client needs, demonstrating the capabilities of our machinery, and closing sales to achieve ambitious revenue targets.

The ideal candidate possesses a strong understanding of industrial equipment sales, excellent communication and negotiation skills, and a genuine enthusiasm for helping businesses optimize their packaging processes. You will act as a key point of contact, building strong relationships and providing exceptional customer service throughout the sales cycle. This is an excellent opportunity to join a respected company and make a significant contribution to its growth in the Western Cape market.

The role demands a strategic approach to territory management and a commitment to understanding the unique operational challenges faced by clients. Success will be measured by your ability to expand our client's market presence and secure new contracts for their state-of-the-art machinery. You will operate with a high degree of autonomy, managing your schedule and client interactions effectively.

• Develop and execute a sales plan to achieve and exceed targets for packaging machinery within the assigned territory.
• Identify and prospect new clients in the food & beverage, pharmaceutical, and manufacturing sectors.
• Conduct product demonstrations and presentations showcasing the features and benefits of our client's machinery.
• Understand client operational requirements and recommend the most suitable packaging solutions.
• Manage the entire sales process from lead generation and qualification to negotiation and closing.
• Build and maintain strong, long-term relationships with clients, acting as their primary point of contact.
• Collaborate with the technical support and after-sales service teams to ensure customer satisfaction.
• Attend trade shows, industry events, and client visits to promote our client's brand and offerings.
• Prepare accurate sales reports, forecasts, and proposals for management review.
• Stay informed about industry trends, competitor activities, and new advancements in packaging technology.

• Proven experience in field sales, ideally selling capital equipment, machinery, or industrial products.
• Demonstrated success in meeting and exceeding sales quotas.
• Excellent understanding of sales processes, negotiation, and customer relationship management.
• Strong communication, presentation, and interpersonal skills.
• Ability to build rapport and trust with clients at all levels of an organization.
• Proficiency in CRM software and MS Office Suite.
• A valid driver's license and willingness to travel extensively within the Paarl region and surrounding areas.
• Technical aptitude and the ability to learn about complex machinery.
• High school diploma or equivalent required; a degree in Business, Marketing, or Engineering is a plus.
• A proactive, driven, and customer-focused approach.

Our client offers a competitive base salary with an attractive commission structure that rewards high performance. Employees benefit from comprehensive medical aid, a retirement fund, and generous annual leave. Opportunities for training and professional development are provided to enhance sales skills and product knowledge. This field-based role requires travel within the Paarl, Western Cape, ZA region. Our client provides the necessary tools and resources to support sales activities, including a company vehicle or travel allowance.

We foster a supportive and collaborative team environment where achievements are recognized.