Product Marketing Coordinator

At Luxor, we cultivate a culture of innovation and forward-thinking that our employees thrive in, and this mindset is reflected in our products. As a manufacturer of cutting-edge workspace solutions for commercial, educational, industrial, and various other markets, we consistently develop functional, value-driven products. Our workspace furniture solutions are designed to foster a healthy and collaborative work environment

Pay Range: $60,000 to $75,000

The Product Marketing Coordinator is responsible for assisting the Sr. Product Manager in new product research, product development and product launch as well as all current product management activities. Many of the daily tasks in product management and development will be handled by the Product Marketing Coordinator including analyzing the competition, responding to and compiling product issues, shipping samples, helping with reporting, etc.

This role will also assist the Sr. Product Manager and others on the NPD team in many aspects of new product development. This includes the initial marketing research, identifying potential products that can be sourced, reviewing prototypes and coordinating many go‑live activities (e.g. instruction sheets, images, etc.). The Product Marketing Coordinator leverages their creativity, initiative, product knowledge, and understanding of the business to maximize customer satisfaction and contribution margin on existing and new products, under the direction of the Sr.

Product Manager.

• Collect and synthesize quantitative product data and metrics through market research
• Gather product requirements and align them with business goals
• Coordinate with stakeholders to achieve the product vision
• Gather product requirements, prioritize feature implementations and improve overall user experience
• Continuous evaluation of industry trends, end‑user insights, customer feedback, technical/mechanical advancements, competitive analysis, and marketing requirements
• Analyze, track and report on product sales and trends against budgeted and forecasted plans; alerting team of positive and negative trends, and recommending responsive actions
• Review short‑term and long‑term sales forecasts, special reports for accuracy
• Execute competitive marketplace benchmarking and analysis for key product categories
• Assist with forecasting to maintain ideal stock levels to support the business
• In conjunction with other departments, understand and incorporate environmental, regulatory, competitive climate, and trends into product development programs
• Identify cost reduction initiatives to improve value to the brand, customer, and consumer
• Create competitive benchmarking that reflects understanding the consumer
• Maintain a product management board to track new products, transitions, and discontinuations. Include all relevant product specs, instructions, box art, UPCs, and other data needed to create listings across the marketplaces
• Assist customer service with product questions and issues, elevate recurring issues to the QC team and NPD, and identify areas for improvement based on customer feedback communicated by the customer service team. Research questions and reviews for our products across the marketplaces to find opportunities for improvement, line expansions, or altogether new products

Existing Products

• Assess and recommend improvements for existing products
• Address customer quality issues through changes in products, packaging or otherwise
• Analyze and recommend pricing adjustments through intelligent re‑pricing tools
• Ensure that any product changes or corrections to product specs are updated consistently
• Analyze current portfolio sales history and trends to recommend end‑of‑life targets. Communicate transition details to Marketing and Customer Service to ensure that content, photos, pricing, shipping, product grouping, and bill of material details correctly reflect the product offered.

New Products

• Use market research processes, identifying new products to target, new product line extensions, and new categories based on market needs and demand
• Identify and quantify product development prioritization metrics such as market demand,…