Senior Copywriters

Responsibilities

• Connect clients with sales and leads by creating compelling copy with strong CTAs
• Work with SEO experts and win in SERPs
• Generate creative web content including blog articles, service pages, product descriptions, email blasts and more using SEO best practices
• Follow iNET writing style and use client-specific voices
• Persuasive, educational and inspiring writing
• Contribute copy expertise to client meetings
• Collaborate with copy team and Project Manager +
  SEO
  , design, development and sales teams to ensure project success

• Excellent writer who produces clear, concise and thoughtful work
• Able to seamlessly integrate research and topic knowledge into SEO
  -focused writing
• Meticulous about checking work for spelling and grammatical errors
• Familiar with Google Docs and Microsoft Office
• Comfortable writing for B2B and B2C clients
• Team player with a positive attitude

• Paidtimeoff
• Voluntary OT (@time-and-a-half pay)
• Health insurance
• Dental insurance
• HSA option
• Paid half-hour lunch (8 hours work = 8 hours pay)
• Corporate-sponsored Lifetime Fitness membership
• Local small-batch coffee on tap
• Be your own boss
• Interact with successful business owners
• A family-first company

As a senior copywriter, work an SEO department of appoximately 16 people, 3-5 of which have a copywriting concentration. The whole iNET team is approximately 45-55 copywriters, digital marketers, graphic designers, videographers, front-end developers, and programmers to fulfill our mission:
Improving the Economy One Business at a Time
™ with Profit Generating Websites
™. Go capitalism! 🦅 🗽 Our team also has server admins and a few onsite technicians who double as in-house IT of 4 people. See photos of the team. We grew up on a lot of direct-with-proprietor small business relationships back before website marketing was even a thing. Now a full-service marketing agency, we place more radio and podcast ads than anyone in Wisconsin.

As our clients continue to grow
, we now collaborate with robust and digitally literate in-house teams. The next phase in our growth is all about ownership mindset and culture fit
. That means you: a self-starter who loves interacting daily with successful clients and colleagues. On a given project you are likely to have to balance intentions of
1) design
2) client wishes and specific knowledge
3) SEO team keyword mapping intentions and
4) helping the website reader understand that our client's offering is the best value. Ideal candidates will proactively troubleshoot, improvise, and approach every problem with "here are 2 options I might try to handle this" while they consensus build with stakeholders. Join up!