Digital Content Creator

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first- and/or second-highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025.

We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and Power Nation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

WSAW is Wausau's first TV station, debuting 71 years ago in 1954. Together, WSAW/WZAW produce more than 30 hours of news each week. We work hard and celebrate our wins. In 2026, the news team was recognized as the Wisconsin Broadcasters Association "News Operation of the Year" and also the small-market "Station of the Year" (for coverage airing in 2025). Also in 2026, WSAW's podcast "Wisconsin Cold Cases:
Who Killed Gerald Mork?" was honored with a Regional Edward R. Murrow Award. These are just a few examples of the honors WSAW has received in recent years.

North Central Wisconsin is also known as "Wisconsin's Basecamp." In Wausau, you will live and work where thousands of people come to vacation each year. Whether you're skiing down the slopes of Granite Peak, boating on Lake Du Bay, or enjoying Concerts on the Square or a show at The Grand Theater in downtown Wausau, there's something for everyone, and you will enjoy the community we serve.

Wausau is also located within 3 hours or less of Minneapolis, Milwaukee, and Green Bay; and is just a two-hour drive from Madison, the state's capital city.

WSAW's viewing area covers 11 counties, including the cities of Stevens Point, Wisconsin Rapids, Marshfield, Rhinelander, and the summer retreat hotspot of Minocqua. WSAW is dedicated to serving the community and does so through several weeks-long campaigns such as Share Your Holidays and the annual Diaper Drive.

Have you ever wondered what it's like to be at the heart of a newsroom where digital isn't just an afterthought - it's the priority? WSAW is looking for a Digital Content Creator who can own the story from the first alert to the last update, ensuring our audience stays connected on every screen.

Duties/Responsibilities include, but are not limited to:

• Own breaking news:
  Move with lightning speed to send push notifications and update web stories as news unfolds.
• Craft compelling narratives:
  Write and produce dynamic digital news content that stops the scroll and keeps our audience informed.
• Drive social engagement:
  Manage our social media presence by posting timely updates and creating content specifically for our digital communities.
• Manage the hub:
  Split your time between the assignment desk and content creation, helping decide what we cover and how we share it.
• Create multimedia assets:
  Produce video, photo galleries, and live streams that add depth and visual punch to our local reporting.
• Collaborate for impact:
  Work closely with crews and producers to ensure our digital voice is consistent, professional, and approachable.
• Lead the charge on digital-only newscast: WSAW produces 715 Live, the only current digital-only newscast in the market. The chosen applicant will produce and anchor the p.m. version of…