Digital Marketing Manager

We are currently working with a leading manufacturing business who are looking for a Digital Marketing Manager to take ownership of digital activity across the UK, US and EU. This is an exciting opportunity for a commercially minded marketer to drive lead generation, improve online performance and help shape the customer journey from first touchpoint through to sales conversion.

Digital Marketing Manager

Salary: £50,000 per annum

benefits

Location:

Northamptonshire

Working across multiple territories, the Digital Marketing Manager will deliver and refine campaigns across PPC, SEO, paid social, remarketing, email and CRM. You will also play a key role in improving website content, landing pages and enquiry journeys, while ensuring all activity is measured and aligned with sales priorities. This role will suit someone with experience in a B2B, technical or product-led environment, who is confident working with data and using insights to improve campaign performance.

Strong experience with digital reporting tools, CRM systems and marketing automation platforms will be essential.

• Oversee digital marketing activity across UK, US and EU markets.
• Build and optimise campaigns across PPC, SEO, paid social, remarketing and email.
• Improve website content, performance and conversion pathways.
• Monitor campaign results, lead quality and ROI using reporting tools and CRM systems.
• Support sales activity through targeted digital campaigns and nurture programmes.
• Liaise with external agencies and suppliers to deliver effective and joined-up marketing.
• Produce regular reports with clear recommendations for improvement.
• Strengthen online messaging, metadata and content across all territories.

• 3–5 years’ experience in digital marketing.
• Strong knowledge of SEO, PPC, GA4, Google Ads, Linked In and website CMS platforms.
• Experience with Salesforce, Pardot or similar CRM and automation systems.
• Confident using data to assess performance and guide decision-making.
• Strong copywriting and content development skills.
• Well organised, adaptable and able to manage multiple projects.
• Comfortable collaborating with sales teams, suppliers and internal stakeholders.

The right Digital Marketing Manager will be proactive digital marketer with a strong commercial mindset. Someone who can balance strategy, execution and reporting. A team player who is confident working across different markets and customer groups.

Please apply online or contact Sandeep Dhillon for a confidential conversation. Technical Network recruits Engineers and Managers across automotive, aerospace, electrical/electronic, technology, energy, engineering, and manufacturing