Communications Specialist Sumitomo Drive Technologies United Kingdom Powys SY

Position: Communications Specialist Sumitomo Drive Technologies United Kingdom Powys  SY21, [...]
Communications Specialist page is loaded## Communications Specialist remote type:
On-Site locations:
Welshpool, Powys, United Kingdom time type:
Full time posted on:
Posted 4 Days Agojob requisition :
JR-00612

Sumitomo Heavy Industries, Ltd. (SHI) is a global integrated manufacturer of industrial machinery with a tradition of excellence and innovation that spans over 400 years. Our division “Power Transmission & Controls” (PTC) in EMEIA stands for an established global designer, manufacturer, and supplier of drives, custom drive solutions, industrial gearboxes, electrical motors and variable frequency drives.

Invertek Drives - headquartered in Welshpool, UK - is a fast growing global company dedicated to the design, development and manufacturing of energy saving variable frequency drive technology.

We are committed to acting responsibly in the world in which we operate. Our drive for a cooler planet began nearly 25 years ago with a range of variable frequency drives that reduce energy used by electric motors in applications around the world.  We continue to dedicate our energies to reducing carbon emissions. From electric vehicles to sustainable infrastructure and processes, we are taking steps towards a greener future.#

Communications Specialist, Invertek Drives Reporting to:
Marketing Manager, Drive Technologies EMEIA

Location:

Welshpool with some travel  Department:
Marketing Communications## Role purpose

The Communications Executive supports the growth of Invertek Drives by delivering high quality external communications that strengthen brand visibility, generate engagement, and increase awareness of Invertek’s variable frequency drives and associated products across key markets.
The role focuses primarily on external communications including PR, media relations, content creation, website content, and digital PR through Invertek’s website and social media channels. Internal communications is part of the role, supporting employee updates and internal campaigns when needed.
Working closely with the Invertek Drives Marketing team, the role is hands on and delivery focused, working with colleagues across sales, product management, engineering, and customer services to turn technical information into clear, compelling stories. This role also will be part of the communications network of SHI Europe, liaising with the Corporate Communications Manager (SHI Europe).## Key responsibilities### External communications, PR and media relations

Deliver day to day external communications activity that supports commercial objectives and builds Invertek’s reputation in industrial and sector specific media.
* Draft media releases, product focused stories, case studies, and customer success content that promotes Invertek’s VFD range and associated products
* Support media relations, including building and maintaining press contacts, responding to enquiries, and coordinating interviews and briefings
* Identify news opportunities linked to product launches, exhibitions, sector trends, applications, investment, and people stories
* Support communications around exhibitions and events, including pre-event promotion and post event coverage
* Maintain an external communications calendar aligned with commercial priorities and product activity### Digital PR, website and social media

Grow Invertek’s digital presence through consistent, engaging content across owned channels, with a focus on building audiences and strengthening engagement.
* Create and publish content across Invertek social media channels, with a particular focus on Linked In and campaign based activity
* Support growth of social media channels through regular posting, community management, and engagement with relevant audiences and partners
* Work with colleagues to gather content from across the business including product updates, applications, people stories, and events
* Support website content updates, including news and case studies, ensuring content is structured and easy to find
* Use SEO best practice and GEO focused writing techniques so content performs well in search and is discoverable through AI driven search tools
* Track performance using platform analytics and…