Digital Campaign Manager

Digital Campaign Manager

Drive Growth Through Strategic Digital Innovation

Are you a strategic digital marketing leader with 8+ years of experience orchestrating comprehensive campaigns that drive measurable results? Do you excel at bridging business objectives with tactical execution across multiple digital channels? Can you balance creative innovation with data driven decision‑making while also leading cross‑functional teams?

With over 35 years of success as an AI‑powered trading technology pioneer, VantagePoint A.I. is entering an exciting growth phase, and we need a seasoned Digital Campaign Manager to scale our marketing impact in the fintech space.

• Join a recognized industry leader blending AI‑driven innovation with financial market expertise.
• Help lead digital strategy for a close‑knit, high‑performance company comprised of 70+ professionals.
• Experience true work/life balance with standard business hours (8:30 AM – 5:30 PM).
• Receive 100% employer‑paid healthcare and dental coverage.
• Thrive in a collaborative, people‑first culture that values both tradition and forward‑thinking strategies.
• Enjoy company‑sponsored social events, team‑building retreats, and a modern workspace in Wesley Chapel.

You won’t just manage campaigns. You will be the tactical coordinator for our digital marketing initiatives, determining channel strategy and driving revenue growth through data‑driven optimization working closely with the Director of Marketing.

• Develop and execute integrated digital marketing campaigns across social media, search, display, video, email, and content marketing.
• Shepherd dynamic, aggressively attractive campaigns that align with our brand voice and business objectives.
• Manage campaign optimization and ensure delivery on time and within budget.

• Monitor campaign performance metrics in real time and make data‑driven adjustments to improve results.
• Conduct A/B testing of creative and messaging to optimize conversion rates.
• Troubleshoot underperforming campaign elements and implement rapid improvements.
• Analyze data to understand what’s working and provide actionable insights to stakeholders.
• Report results to leadership with clear, data‑driven recommendations.

• Evaluate and select advertising sources and channels to maximize lead generation efficiency and cost effectiveness.
• Design, implement, and continuously evolve high‑converting landing pages aligned with campaign objectives.
• Conduct systematic testing of landing page elements (copy, design, CTAs, forms) to optimize conversion rates.
• Monitor and evaluate lead generation metrics, assessing both quantity and quality of inbound leads.
• Coordinate lead distribution processes to sales team, ensuring seamless handoff and proper lead qualification.
• Implement continuous testing, evaluation, and improvement cycles across all campaign elements and conversion pathways.

• Oversee content and campaigns across Facebook, You Tube, X (Twitter), Telegram, Linked In, Google Ads, Tik Tok, Instagram, Discord, Reddit, display networks, and emerging platforms.
• Plan, launch, and optimize paid advertising campaigns across social media, search, and display networks.
• Manage the full lifecycle from ideation to execution, including scheduling, content creation, placement, lead generation, and evaluation.

• Report directly to the Director of Marketing, serving as a key strategic partner in driving marketing growth initiatives.
• Coordinate cross‑functional teams including designers, copywriters, media buyers, and analysts.
• Partner with Marketing leadership and broader teams to align digital strategies with sales objectives.
• Stay ahead of social media trends, algorithm changes, and emerging platforms to maintain competitive advantage.
• Collaborate closely with other marketing team members to ensure cohesive campaign execution and alignment across all marketing initiatives.
• Communicate and coordinate regularly with Sales Leadership to align campaign messaging, lead flow, and conversion…