Social Media & Product Monetization Manager
Listed on 2026-01-10
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IT/Tech
Social Media Marketing, Digital Marketing -
Marketing / Advertising / PR
Social Media Marketing, Digital Marketing
Social Media & Product Monetization Manager
Build Audiences and Drive New Revenue Streams
Are you a strategic marketer who excels at growing audiences across social platforms while also thinking like an entrepreneur about new revenue opportunities? Do you understand both the art of building engaged communities and the science of monetizing products and content? Can you balance brand building with direct revenue generation?
With over 35 years of success as an AI‑powered trading technology pioneer, Vantagepoint AI has a tremendous opportunity to grow both our social media presence and our subscription‑based revenue products. We need a driven Social Media & Product Monetization Manager to own these initiatives and help us reach our full potential.
Why Vantagepoint AI?- Join a recognized industry leader blending AI‑driven innovation with financial market expertise.
- Help lead growth initiatives for a close knit, high performance company comprised of 70+ professionals.
- Experience true work/life balance with standard business hours (8:30 AM to 5:30 PM).
- Receive 100% employer‑paid healthcare and dental coverage.
- Thrive in a collaborative, people‑first culture that values both tradition and forward‑thinking strategies.
- Enjoy company‑sponsored social events, team‑building retreats, and a modern workspace in Wesley Chapel.
This role combines two critical growth areas that complement each other well: social media and revenue‑generating subscription products. On the social side, you will own both paid and organic efforts, including lead generation, branding, and community building. We currently run paid ads on Facebook and You Tube, and you will take over those campaigns, improve them, and expand our paid social presence to additional platforms.
You will also own our subscription products, including existing ones that could be operating at a higher level and new products that will only succeed with dedicated time, resources, and focused effort. If you can think strategically about audience growth and monetization, this role is for you.
- Own all social media efforts, both paid and organic, including lead generation, branding, and community building.
- Take over and improve our existing paid social advertising on Facebook and You Tube, optimizing for lead generation and ROI.
- Expand paid social advertising to additional platforms including X (Twitter), Linked In, Tik Tok, Instagram, and others.
- Develop and execute organic social media strategy across Facebook, You Tube, X, Telegram, Linked In, Tik Tok, Instagram, Discord, Reddit, and emerging platforms.
- Build and engage communities that align with our brand and drive qualified leads.
- Identify and expand our presence into new social platforms where our audience congregates.
- Stay ahead of social media trends, algorithm changes, and emerging platforms to maintain competitive advantage.
- Manage content calendars, scheduling, and platform‑specific content creation.
- Take full ownership of existing subscription products and drive them to operate at a higher level.
- Own the Smart Trade Alerts product line, including exploring and launching new iterations and variations.
- Develop and launch a paid newsletter product from concept to execution.
- Identify and develop new revenue‑generating product ideas and bring them to market.
- Monitor subscription metrics, retention rates, and customer satisfaction to continuously improve products.
- Work with cross‑functional teams to ensure product quality and customer success.
- Track and analyze social media metrics to optimize content and engagement strategies.
- Monitor revenue product performance and implement improvements based on data.
- Report results to leadership with clear insights and recommendations.
- Conduct testing and experimentation to improve both social engagement and product conversion.
- Report directly to the Director of Marketing, serving as a key partner in driving growth initiatives.
- Coordinate with designers, copywriters, and content creators for social media and product marketing.
- Partn…
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