Account Executive
Listed on 2025-12-30
-
Sales
Sales Representative, Account Manager, Business Development, Advertising Sales
Overview
Help Local Businesses Thrive at Scripps! WPTV, a NBC affiliate in West Palm Beach, is seeking an Account Executive. As an Account Executive, you’ll be the growth engine for local businesses, helping them tap into a world of opportunities with multi-platform advertising solutions. From Over The Top (OTT) video to SEO/SEM, social media, digital displays, e-mail targeting, and broadcast TV, you’ll offer a full toolbox of marketing solutions that drive measurable success.
Responsibilities- Unleash Advertising Success:
Sell game-changing advertising solutions to local and regional businesses and advertising agencies, helping brands grow. - Custom Solutions for Maximum Impact:
Use the Scripps Sales Process (SSP) to understand client needs, craft tailored advertising strategies, and deliver impressive ROI. - Beyond TV Ads:
Sell television airtime and unlock digital marketing strategies to maximize exposure across platforms. - Go-Getter Sales:
Independently hunt new opportunities, secure appointments, assess client needs, and close deals across traditional and non-traditional advertisers. - Negotiate Like a Pro:
Use data and trends to maximize revenue and deliver customized solutions. - Trusted Advisor & Client Relationships:
Build deep client relationships, provide top-tier service, and drive long-lasting partnerships with potential referrals. - Client Services Champion:
Manage media avail negotiations, campaign execution, presentation prep, copywriting, credit applications, and revenue collection. - Sales Funnel Management:
Maintain CRM records, track metrics, and hit sales goals with precision. - Creative
Collaboration:
Contribute ideas to campaigns and work with clients to craft stories and visuals, including production input when appropriate. - Relationship Building & Professional Presence:
Maintain strong client connections and engage in appropriate relationship-building activities. - Administrative Excellence:
Keep CRM updated, resolve media issues, track account information, and communicate with leadership to stay on track. - Other Duties:
Adapt to a variety of tasks as they arise.
- A BS/BA in a related field is preferred (but relevant experience will be considered).
- 2+ years of sales success is desired.
- Driven & Goal-Oriented:
You love hitting targets and setting new ones. - Creative & Innovative:
Thinking outside the box is your strength. - Powerful Sales
Skills:
Influencing, upselling, and negotiating are part of your toolkit. - Teamwork:
You collaborate effectively to elevate others. - Data-Driven:
You translate research into high-impact marketing proposals. - Outstanding Communication:
You captivate audiences from small groups to large presentations. - Organized & Efficient:
You manage time and priorities well. - Tech Savvy:
Comfortable with Microsoft Office and Google Workspace. - Virtual
Collaboration:
Proficient with Zoom, Skype, Web Ex, or MS Teams.
- Where You’ll Shine:
Office and client meetings as your stage for sales activities. - Driving:
Valid driver’s license, clean driving record, and proof of insurance to visit clients.
- Extensive Scripps Sales Process training
- Uncapped sales commission
- Monthly allowance for mileage and cell phone
- A career path to grow your professional experiences
- Full medical, dental and vision benefits, plus health and wellness benefits
- Retirement savings plan with company match
- Other benefits include disability, hospital indemnity, critical illness, life insurance, AD&D, , pet discount program, and employee assistance program
If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife >
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