Senior General Manager
Listed on 2025-12-12
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Management
General Management
Join to apply for the Senior General Manager role at National Fitness Partners
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Full‑time, salaried.
At National Fitness Partners, we don’t just work in fitness — we TRANSFORM LIVES through affordable fitness. As the largest Planet Fitness franchise, we serve over one million members across 200+ clubs nationwide, creating a judgement‑free fitness experience.
Our Core Values- We Are Accountable – Self‑starters who pursue excellence.
- We Are Driven – Problem solvers who deliver results.
- We Are Passionate – Positive energy with a real desire to help others.
- We Are Ambitious – Always learning and growing toward success.
- Growth Opportunities: over 90% of our management team started as an entry‑level team member.
- Competitive pay and schedule; hourly increases at 180 days, 1 year and every 6 months after the first year based on anniversary date.
- Shift‑differential pay for select shifts.
- PTO for all employees.
- 401(k) Retirement Fund – Employer match up to 4%.
- Health Insurance Options including health, dental, vision, family life insurance, and more.
- Basic Life Insurance & Short‑Term Disability 100% Company‑Paid.
- Employee Assistance Program.
- Free employee Black‑Card membership, including one free membership for a direct family member.
The Senior General Manager is accountable for all aspects of the operational performance for designated Planet Fitness Club locations. The primary focus is to cultivate a positive team‑member and club‑member experience that drives positive financial performance. The Senior GM supports, leads, and manages club leaders to build and retain a great team, provide the ultimate member experience, achieve revenue and profitability targets, and be the top franchise in the PF system.
The Senior General Manager may also support additional assigned clubs to develop and mentor other General Managers.
- Work with the Area Director to formulate and implement a plan to achieve revenue goals at the club level.
- Ensure the club operates in line with the expense budget.
- Increase Black‑Card Memberships YoY.
- Meet NFP standards (Club Stats, closing %, BC%, secondary billing, PE@PF utilization, etc.).
- Maintain at least a passing Club BER inspection monthly.
- Decrease club turnover by hiring, motivating, developing, and leading competent staff focused on creating raging fans.
- Establish work schedules that maximize staffing resources while keeping payroll hours in line with budget allotment.
- Hold staff accountable to policies and procedures; provide constructive counseling promptly.
- Ensure employee time is tracked accurately using the time‑keeping system.
- Approve staff timecards before payroll deadline.
- Complete one‑on‑ones on time with development goals and objectives.
- Model servant leadership through daily interactions.
- Support front‑desk activities: member tours, Data Trak enrollment, club cleaning to NFP standards.
- Hold members accountable to club policies; handle member issues promptly and courteously.
- Promote a safe and healthy club environment.
- Manage marketing efforts; ensure staff is trained on all promotions.
- Report member accidents via the NFP process.
- Provide backup support for staff as necessary.
- Additional responsibilities may be required.
- Assess areas of need in assigned club, develop and execute correction plans.
- Update Area Director on club progress weekly.
- Attend and participate in Regional Senior Leadership Meetings.
Director
Employment TypeFull‑time
Job FunctionManagement and Manufacturing
IndustriesWellness and Fitness Services
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