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Communications Specialist

Job in Ranson, Jefferson County, West Virginia, 25438, USA
Listing for: City of Ranson
Full Time position
Listed on 2025-12-31
Job specializations:
  • Marketing / Advertising / PR
    PR / Communications, Marketing Communications
  • Creative Arts/Media
    PR / Communications
Job Description & How to Apply Below
Location: Ranson

Join to apply for the Communications Specialist role at City of Ranson

Position Summary

This non‑exempt position reports to the City Manager and performs a variety of professional, administrative, and technical duties related to the communication functions of the city. The Communications Specialist manages and maintains the city’s digital presence, creates engaging content, designs graphics, manages social media platforms, and effectively communicates with the public both digitally and in person. The role works closely with all city department heads to promote their respective departments, their work, and their objectives.

Essential

Duties and Tasks
  • Website Management:
    Oversee the content and functionality of all city entity and department websites, ensuring they are up‑to‑date, user‑friendly, and aligned with city branding and communication goals.
  • Content Creation:
    Develop, write, and edit a variety of content for digital and print media, including press releases, newsletters, reports, and promotional materials.
  • Graphic Design:
    Create visually appealing graphics for various platforms, including social media, websites, print materials, and public presentations.
  • Social Media Management:
    Manage the city’s social media accounts by creating, scheduling, and monitoring posts, responding to comments and messages, and analyzing engagement metrics.
  • Public Interaction:
    Serve as a liaison between the city and the public, addressing inquiries, providing information, and facilitating community engagement through various communication channels.
  • Collaborative Promotion:
    Work with department heads to understand their communication needs, develop strategies to promote their work and objectives, and ensure consistent messaging across all platforms.
  • Event Support:
    Assist in planning, promoting, and executing city events, ensuring effective communication and public engagement.
  • Monitoring and Reporting:
    Track and analyze the effectiveness of communication strategies and campaigns, providing regular reports to the City Manager and other relevant stakeholders.
Minimum Qualifications
  • Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or a related field, or equivalent experience.
  • At least three years of professional experience in communications, public relations, social media management, or a related area.
  • Proficiency in graphic design software such as Adobe Creative Suite, content management systems like Word Press, and social media management tools.
  • Excellent written and verbal communication skills with a keen attention to detail.
  • Ability to work independently as well as part of a team, managing multiple projects and deadlines.
  • Strong organizational skills and the ability to prioritize tasks effectively.
Knowledge, Skills, and Abilities
  • Working knowledge of communication principles and practices.
  • Skill in word processing, spreadsheet, and other office automation systems.
  • Ability to write clear, engaging, and informative content for various audiences.
  • Strong interpersonal skills, with the ability to interact effectively with diverse personalities at all levels of the organization and the public.
  • Ability to manage multiple projects simultaneously and meet deadlines.
  • Knowledge of best practices in digital communication, social media trends, and graphic design.
Physical Requirements and Work Environment
  • The position is primarily sedentary with some walking, standing, and lifting.
  • Work is typically performed in a controlled office environment but may require occasional outdoor work for events and public engagements.
  • Must be capable of handling the physical demands and work environment representative of those an employee encounters while performing the essential functions of the job.
  • Reasonable accommodations may be made to enable individuals with disabilities to perform the job.
Reporting Responsibility

City Manager

Review Responsibility

City Manager

Seniority Level

Mid‑Senior level

Employment Type

Full‑time

Job Function

Marketing, Public Relations, and Writing/Editing

Industries

Government Administration

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