AVP, Digital Media & Delivery

Role Overview

Supports VP of Integrated Paid Media by leading and overseeing Social Media and Programmatic Media teams. Serves as a strategic leader in new client onboarding and digital campaign execution, working alongside the client success, digital strategy, and specialized media teams to ensure a high-quality partner onboarding experience that sets the client up for long-term success with Carnegie. Champions the integration of AI and new technologies to optimize team workflows, elevate performance, and drive measurable results across clients and internal operations.

• Strategy, Leadership, and Team Management
  • Leads the Social Media and Programmatic Media teams with a strategic vision for growth, innovation, and cross-team collaboration.
  • Ensures digital teams are effectively leveraging Carnegie and industry best practices while fostering a culture of continual testing and learning, and evolving new approaches to meet the needs of increasingly complex and sophisticated client partnerships.
  • Partners with the VP and specialized media team leads to recruit, hire, and retain top talent, fostering a positive, high-performing, and collaborative culture.
  • Provides direct coaching, feedback, and career development support to team members to promote performance, accountability, and professional growth.
  • Leads the exploration, onboarding, and integration of AI tools and automation, developing a division-wide adoption roadmap that enhances scalability, efficiency, and campaign innovation across all digital media channels.
• Business Development Partnership & Pitch Leadership
  • Serves as a digital subject matter expert in high-value client pitches and presentations, articulating Carnegie’s capabilities, technology stack, and strategic differentiators with confidence and clarity.
  • Partners with Business Development and strategy leaders to shape pitch content and digital media recommendations tailored to client needs, objectives, and industry challenges.
  • Acts as a dynamic and engaging presenter, able to adapt messaging in real time and translate complex digital concepts into compelling, results-oriented narratives.
  • Collaborates cross-functionally to ensure digital media approaches in proposals and presentations are innovative, feasible, and reflective of Carnegie’s evolving best practices and AI-driven strategies.
  • Supports the continued evolution of Carnegie’s pitch and proposal process by developing reusable frameworks, case studies, and assets that elevate how we tell our digital story.
• Client Onboarding & Campaign Oversight
  • Leads high-level client onboarding for key digital accounts, ensuring alignment on strategic objectives, measurement frameworks, and media delivery approaches that set the foundation for long-term success.
  • Partners cross-functionally with strategists, media, and project teams to guide a seamless transition from onboarding to campaign launch, ensuring every engagement reflects Carnegie’s standards of strategic excellence and client service.
  • Leads the digital audit process for high-priority clients alongside digital strategist, translating findings into actionable insights that inform media strategy and strengthen client positioning from the start of the partnership.
  • Provides strategic oversight during the transition of existing campaign infrastructure, empowering teams to identify opportunities, resolve challenges, and deliver innovative, data-driven results that exceed client expectations.

• Ability to thrive in a fast-paced environment while balancing multiple client needs and internal priorities.
• Deep expertise in Social Media and Programmatic Display/Streaming strategy and execution.
• Prior management experience with proven ability to lead, mentor, and scale teams.
• Strong analytical skills with experience using data visualization tools (e.g., Google Looker Studio, Google Analytics) to inform strategy.
• Exceptional communication skills, able to clearly convey strategy internally and handle high-level client conversations confidently.
• Exceptional presentation skills, with the ability to engage audiences of varying technical expertise and confidently represent Carnegie in…