Senior Project Manager, Enrollment Management

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The Senior Enrollment Management Project Manager leads complex, multi-faceted enrollment marketing initiatives while providing strategic guidance and mentorship to project teams. This role combines advanced project management expertise with in-depth knowledge of higher education marketing to drive sophisticated campaigns that deliver measurable enrollment outcomes across a portfolio of clients.

• Strategic Project Leadership & Portfolio Management
  • Lead comprehensive project planning for complex, multi-client Enrollment Management initiatives with interdependent timelines and shared resource requirements
  • Coordinate Subject Matter Expert (SME) resourcing across search, research, and enrollment strategy teams to optimize project outcomes in partnership with Client Operations
  • Provide strategic oversight and mentorship to junior PMs, fostering team development while maintaining project accountability
  • Hold delivery teams accountable across multiple projects while maintaining visibility into full-picture integration points
  • Proactively identify and mitigate portfolio-level risks before they cascade across multiple client relationships
• Financial Management & Resource Optimization
  • Track project revenue performance and burn rate to ensure initiatives remain profitable and within approved budgets
  • Optimize resource allocation efficiency and make real-time adjustments to optimize team utilization and project ROI
  • Collaborate with finance and operations teams to maintain accurate forecasting
• Advanced Integration & Cross-Functional Collaboration
  • Maintain strategic awareness of how Enrollment Management projects integrate with solution project management initiatives across portfolio, ensuring cohesive client experiences
  • Collaborate with other solution PMs and Project Leads to coordinate timeline dependencies and shared resource requirements
  • Provide strategic input to Client Operations on process development and workflow optimization based on real-world execution experience
  • Participate in cross-functional planning sessions to align Enrollment Management initiatives with broader client strategies
• Advanced Workflow Management & Quality Assurance
  • Manage Asana workflows to report on task management, milestone tracking, and performance reporting
  • Implement and uphold quality assurance standards that exceed client expectations and internal benchmarks
  • Develop project documentation systems that provide stakeholder visibility and accountability tracking
  • Proactively facilitate strategic client communications regarding project progress, performance insights, and optimization recommendations
• Leadership & Team Development
  • Mentor junior PMs through challenging project situations and complex client dynamics
  • Provide input on PM training programs and skill development initiatives
  • Support hiring and onboarding activities for Enrollment Management solution team members

• Advanced understanding of enrollment marketing principles, enrollment funnel optimization, and higher education enrollment trends
• In-depth knowledge of higher education CRMs such as Slate and Salesforce to execute targeted enrollment initiatives and manage client data
• Experience in project management methodologies with the ability to adapt approaches based on project complexity and client requirements
• Expert-level Asana administration, including complex automation, portfolio management, and advanced reporting capabilities
• Advanced project P&L management and budget forecasting expertise
• Knowledge of higher education enrollment trends and competitive landscape to inform strategic decision-making
• Proven ability to manage multiple complex projects simultaneously while maintaining quality standards and team accountability
• Exceptional cross-functional collaboration skills with ability to see full integration picture across all project elements
• Strong leadership and mentoring skills with ability to develop junior team members
• Proven dexterity and wherewithal in managing ambiguity, change, and continuous process improvements
• Demonstrates initiative and autonomy, effectively managing priorities while utilizing guidance and support when appropriate
• Experience or expertise in using AI tools, with a willingness to learn how AI can impact and appropriately enhance the client experience
• Effective communication and time management skills for a remote environment, with ability to use and learn multiple technology platforms
• Physical requirement:
  Must be able to work at a computer for prolonged periods

• Bachelor’s degree in Marketing, Communications, Project Management, or related field, or equivalent life/work experience
• 6‑9 years of project management experience with increasing responsibility and complexity
• Minimum 3 years of experience in digital marketing or enrollment marketing with demonstrated leadership capabilities
• Higher education industry experience strongly…