Manager, Category Insights & Analytics

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Dole Packaged Foods is a purpose‑led organization that champions accessible fruit nutrition and builds a brighter future for people through the goodness of fruit.

Your key responsibilities include driving category growth and performance through data analysis and strategic insights. You will leverage internal and external data sources to track market trends, assess competitive dynamics, and evaluate product performance across retail channels. Working closely with cross‑functional teams, you will provide actionable recommendations that inform category strategies, product assortment, and competitive positioning. This role offers flexibility for a hybrid environment (3 days per week in the Westlake Village, CA office).

• Capture & tailor category insights — gather and analyze market data, consumer trends, and competitor performance.
• Track sales & market share — monitor daily and weekly sales data, SKU performance, and category trends.
• Assess competitive activity & monitor retailer/channel performance — track competitor pricing, innovations, marketing strategies, and channel performance.
• Track new product performance (DPSM) — monitor distribution, promotion, shelving, and merchandising metrics.
• Category performance analysis & metrics monitoring — assess market size, growth trends, distribution reach and channel dynamics, track key metrics such as sales volume, velocity, share of shelf, and promotional effectiveness.
• Competitor intelligence & benchmarking — monitor top-performing brands, new product launches, and potential threats; benchmark Dole’s performance against the category and key competitors.
• Channel‑level assortment insights & category assortment optimization — analyze product assortment size, shelf facings, and in‑store placement across channels; develop data‑driven strategies to optimize assortment.
• Identify growth opportunities — use data to identify opportunities for category expansion, new product introductions, and product assortment improvements.
• Support category strategy development — collaborate with category management, sales, and marketing teams to develop data‑based strategies that optimize shelf space, promotions, and pricing.
• Provide actionable insights for category optimization — recommend actions to improve product placement, assortment, and pricing strategies.
• Develop category reports & presentations — create clear reports and presentations communicating insights, trends, and opportunities to senior leadership and cross‑functional teams.
• Other duties as assigned.

• 5+ years of experience in category insights, category management, or related fields, preferably within CPG.
• Strong analytical skills and proficiency with category data tools such as Circana, Nielsen, IRI, Unify, Numerator, or similar.
• Experience working with cross‑functional teams, particularly Category Management, Sales, and Marketing.
• Ability to synthesize complex data into clear, actionable insights.
• Strong communication skills, with experience presenting insights to senior leadership and cross‑functional teams.
• Knowledge of consumer and shopper behavior and its application to category strategy.
• Proficiency in Microsoft Excel, PowerPoint, and data visualization tools (e.g., Tableau, Power BI).

• Experience in the food or beverage industry.
• Knowledge of retail analytics, pricing strategies, and promotional effectiveness.
• Experience working with external agencies or vendors to manage category-level data and insights.
• Analytical thinking – ability to derive actionable insights to support category growth.
• Strategic mindset – apply insights to develop and implement effective category strategies.
• Collaboration – work effectively with cross‑functional teams to align category strategies with broader business objectives.
• Communication skills – communicate data insights clearly and persuasively to technical and non‑technical audiences.

• Passionate about a purpose‑driven career.
• Committed to fostering…