Marketing Specialist

Job Overview

We are seeking a results‑driven Partner Marketing Manager to lead marketing initiatives with our US East partners. This role focuses on developing and executing joint marketing programs, enabling partners with sales and marketing assets, managing MDF budgets, and measuring performance to drive revenue and market share through the channel. Previous channel experience, excellent cross‑functional collaboration, and a data‑driven approach to program optimization are required.

• Build and maintain strong relationships with the US East partners, serving as the main marketing liaison.
• Develop and manage co‑marketing programs and campaigns aligned with both company and partner goals, including webinars, emails, co‑branded content, paid media, trade shows and partner events.
• Collaborate with channel sales, field marketing, and product marketing to align GTM motions and maintain consistent messaging and positioning.
• Provide co‑branded marketing assets and resources for joint marketing initiatives and partner enablement.
• Own MDF budget allocation, campaign tracking, and ROI reporting.
• Ensure brand consistency in all joint marketing materials.

• 5+ years of partner marketing experience.
• Strong project management skills and the ability to work with multiple partners and campaigns simultaneously with attention to detail.
• Experience in partner relationship management, executing partner co‑marketing campaigns and managing MDF budgets.
• Excellent written and verbal communication skills.
• Familiarity with marketing automation, CRM tools, and data‑driven marketing.
• Willingness to travel to support partner events.

United States (US) – Washington D.C. Remote.

Ericsson is proud to be an Equal Opportunity employer.

The above statements are intended to describe the general nature and level of work being performed by employees in this position. They are not an exhaustive list of all responsibilities, duties and skills required for this position, and you may be required to perform additional job tasks as assigned.

Salary range: $94k‑130k (dependent on location and qualifications).

Benefits include medical, dental, vision, 401(k) with 4% match, life and disability insurance, paid vacation, sick leave, maternity and parental leave, volunteer paid time off, and employee assistance programs.