Senior Product Manager- Commercial GTM
Listed on 2026-01-03
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Business
Business Analyst, Business Management
Basic Function
Wolters Kluwer Tax & Accounting division is seeking a strategic, commercially minded, and customer-focused Senior Product Manager to drive the product strategy, roadmap, delivery, customer experience and market success of our Tax Solutions portfolio. The Senior Product Manager plays a critical leadership role where you will shape the products strategy, define pricing, and packaging models, and partner across teams to deliver customer centric, revenue generating SaaS products to support firms, corporations, and tax professionals with next-generation software solutions.
Anchored in our legacy of tax and compliance leadership, you’ll drive innovation, modernization, cloud, and AI-enabled product that solve real-world challenges for tax professionals. This is a strategic and hands-on role, where you will be accountable for product performance across the full lifecycle, from discovery and definition to commercialization, adoption, and growth.
This role is ideal for a savvy product leader with strong SaaS experience, AI-curiosity, and Go-to-Market, who understands how to drive business outcomes, optimize customer value, and translate product strategy into commercial success. You’ll partner closely with Engineering, UX, Marketing, Sales, and Support to develop modern, data-driven solutions that empower tax professionals and fuel business growth.
Essential Duties and responsibilitiesStrategic Product & Market Leadership
Own the product vision, roadmap, and success metrics for the tax journey, which may entail one or more tax solutions on the platform, in alignment with business strategy and customer needs
Collaborate closely with Finance, Sales, and Development to model revenue projection and define monetization approaches that scale
Define and manage the product backlog, writing epics with clear acceptance criteria and prioritizing work based on customer and business value
Define and execute Tax-specific product strategies that ensure product-market fit, maximize usage and drive sustainable revenue growth, and will achieve profitability metrics. The definition of done to achieve product market fit is clearly communicated to stakeholders
Develop pricing and packaging strategies based on customer value, market dynamics, and usage models.
Understand value drivers across customer segments and ensure pricing and product strategies are aligned accordingly
Collaborate with Technical product managers to ensure user stories and acceptance criteria are aligned with overall strategy and product market fit requirements
Go-to-Market & Commercial Ownership
Serve as the commercial owner for assigned product lines, accountable for adoption, engagement, retention, and revenue outcomes
Lead development and execution of go-to-market (GTM) plans in partnership with Sales and Marketing, to model revenue projections, profitability, monitor performance, and adapt plans to meet business goals
Usage strategies are clearly defined to monitor weekly, monthly, etc with a plan to nurture to ensure overall customer success and ultimate expansion and renewal
Create positioning and messaging that clearly communicates differentiated values to target customer personas
Deliver field sales enablement tools such as playbooks, pricing guides, battle cards, objection handling, and training sessions to drive sales confidence and success
Customer Engagement & Thought Leadership
Cultivate strategic relationships with key customers to gain insights, validate roadmap direction, and foster advocacy.
Facilitate customer advisory boards, feedback sessions, and early adopter programs to strengthen alignment with market needs.
Serve as a subject matter expert and thought leader on tax innovation, representing Wolters Kluwer in webinars, industry events, and customer forums.
Partner with Marketing and Sales to develop compelling market narratives and externally facing content that highlights our product vision and leadership in AI, cloud, and tax modernization.
Evangelize customer needs, market trends, and product direction internally to drive alignment and momentum
Innovation & AI Enablement
Identify emerging trends and AI opportunities that create…
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