Digital Content Producer

KSNW-TV is looking for our next digital content Producer to help continue our strong momentum in delivering high-quality local news to the Wichita-Hutchinson market and beyond. Working in tandem with our entire news team, the role will develop a strong understanding of the dynamics of the digital news ecosystem in our market and strive to create compelling, destination content each day while upholding the highest standards of journalism to grow our footprint and maintain credibility with our readers and viewers.

• Monitor all forms of media (print, TV, digital, blogs and social) and report breaking news stories quickly, always on the hunt for exclusive or trending content that will grow engagement and drive loyal, local traffic.
• Write headlines that grow audience and engagement.
• Prioritize packaging content that grows page views per visitor and time on site, using headline testing, metric tools and observed patterns to guide decision making.
• Curate and aggregate a steady stream of interesting content, packaged and promoted in a way that generates engagement and repeat site visitation.
• Understand different ways to tell a story, particularly producing short videos and selecting great photos.
• Evaluate website traffic trends to make decisions on daily content needs and longer‑term content curation that will grow the local audience.
• Build positive working relationships with newsroom staff and management, collaborate on enterprise content, and create opportunities to market web content on broadcast.
• Promote and distribute news content on social media.
• Perform other duties as assigned.

• Experience in digital content and journalism.
• Capable of researching, interviewing, and writing original news articles.
• Strong headline writing abilities that get readers to click.
• Strong multi‑tasking abilities.
• Organized, technical problem solver and quick decision maker.
• Knowledge of SEO best practices and AP Style.
• Enjoys working in teams and has excellent interpersonal skills.
• Ease with learning new technology independently and quickly.
• Strong communicator.
• Some schedule flexibility (nights, weekends).
• Regularly meets measurements of success.
• Strong understanding of Google Analytics;
  Chartbeat experience a plus.
• Proficiency in MS Office, HTML, CSS, Canva and Photoshop experience a plus.

Entry level

Full‑time

Marketing, Public Relations, and Writing/Editing

Broadcast Media Production and Distribution

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