Marketing Manager IRL

Job Reference: FJ-wdwc3

Marketing Widnes, Cheshire £55000 - £60000 per annum Benefits: Excellent Benefits Permanent

Position: Marketing Manager (UK & IRL)

Location: Widnes

Salary: Up to £60,000p/a DOE

Hours: Full-time, Monday to Thursday 8:00am-5:00pm, Friday 8:00am-4:00pm

The Role

Our client is seeking an experienced UK & IRL Marketing Manager to lead and deliver the marketing strategy across the UK and Ireland. This is an exciting opportunity for a commercially focused marketing professional with a strong digital and e-commerce background to drive brand awareness, increase website traffic, and improve online sales performance within the growing renewable energy sector.

Key Responsibilities

• Develop and implement digital marketing and e-commerce strategies to increase traffic, leads, and conversions.
• Manage SEO, PPC, email marketing, and CRM campaigns in partnership with external agencies.
• Analyse marketing performance using Google Analytics and other reporting tools, providing monthly KPI reports.
• Optimise customer journeys, landing pages, and online sales funnels to maximise conversion rates.
• Lead product marketing campaigns and ensure consistent brand messaging across the UK and Ireland.
• Work closely with sales and operations teams to align marketing activity with business objectives.

Requirements

• Minimum 3 years' experience in a digital marketing or e-commerce role.
• Proven track record of increasing website traffic, online conversions, and ROI.
• Strong knowledge of Google Analytics, SEO, PPC, CRM systems, and conversion rate optimisation.
• Excellent analytical, organisational, and communication skills.
• Experience with in the solar, renewable energy, or electrical distribution sector would be highly advantageous.

(with travel to Ireland as required).