VP, Data Strategy & Insight

## VP, Data Strategy & Insight Apply:
Hybrid:
Williamsburg, Virginia, United States of America:
Full time:
Posted 30+ Days Ago:
4140-AA
** Agency:
** Snow    
** Job Function:
** Data and Analytics    
** Job Subfunction:
** Data Strategy and Governance
*
* Job Description:

** The Vice President (VP) of Data Strategy and Insights will serve as a leader within Snow Companies’ Strategy and Insights offering, providing strategic direction across data, analytics, research, and patient engagement. The VP must exercise sound judgment, manage competing priorities, solve complex problems, and operate effectively in a fast-paced environment while staying current on pharmaceutical regulatory, compliance, data, and analytics trends.

The VP will lead collaboration across clients, internal teams, partners, and vendors, translating patient and caregiver needs, industry trends, and business objectives into actionable strategies and insights.

The VP will manage a team of strategists, insights researchers, and data analysts and connect patient journeys and engagement strategies to measurable KPIs that demonstrate patient and business impact. Using qualitative and quantitative insights, the VP will identify opportunities to strengthen Snow’s offerings and optimize client patient engagement initiatives.

As with all Snow employees, the VP must demonstrate compassion and sensitivity to the experiences of patients and caregivers and establish standards for incorporating those perspectives into client strategies and solutions.
** ESSENTIAL JOB FUNCTIONS AND RESPONSIBILITIES****:
** The Vice President, Data Engagement Strategy, must be able to perform the following essential duties and functions:
* Work with SVP to define, evolve and scale Snow’s data engagement team, Snow’s technical and functional approach to analytics and measurement, how Snow illustrates return-on-engagement and omnichannel program impact, and Snow’s performance optimization offerings
* Translate client objectives, patient journeys, research, accessibility, and experience needs into client program KPIs, measurement frameworks, dashboards, and optimization strategies
* Lead and provide senior oversight of the democratization of data, data visualization, storytelling, dashboarding, reporting, and performance measurement across the organization
* Develop and present actionable insights, strategic recommendations, performance reviews, and optimization roadmaps to clients and executive stakeholders
* Partner across Strategy, Experience Design, Creative, AI/Digital, Technology, Account, Programs, and Operations to activate insights and advance segmentation, predictive analytics, personalization, and testing and optimization of reporting tools
* Support proposals, RFPs, SOWs, pricing, scoping, timelines, resourcing, and project planning
* Establish benchmarks, standards, tools, case studies, thought leadership, and scalable data engagement offerings while mentoring and developing team members
* Ensure work aligns with healthcare compliance, pharmaceutical, privacy, regulatory, digital, and platform requirements
* Own complex projects through completion, delegate effectively, and maintain accountability for outcomes
* Foster a collaborative, curious, accountable, and continuously improving team environment
** Qualifications & Skills
*** 8+ years of related healthcare and/or pharmaceutical experience preferred
* Strong strategic, critical-thinking, and problem-solving skills with the ability to translate data and experience into sound recommendations
* Proven ability to develop evidence-based, visually compelling deliverables with actionable insights
* Collaborative, creative, entrepreneurial leader who thrives with autonomy, adapts quickly, and drives continuous improvement
*…