Marketing and Advertising Specialist

Pay Range: $28.00 – $40.00 per hour (based on experience)

About Best Laminate

Best Laminate is a family‑owned e‑commerce flooring retailer serving customers nationwide since 2003.

Based in Willoughby, OH, we are passionate about helping customers create beautiful spaces through quality flooring and exceptional service.

We are a small but growing team that values creativity, organization, and people who take initiative. Everyone here makes a real impact, and ideas are encouraged, tested, and put into action.

About the Role

We are looking for a Marketing and Advertising Specialist with advanced experience to support and execute our digital marketing and advertising efforts.

This role is ideal for someone who understands both the creative and analytical sides of marketing. You will help manage paid advertising channels, support campaign strategy, track performance, and produce creative assets that align with our brand. You should be comfortable working independently, juggling multiple priorities, and collaborating closely with leadership and operations.

• Manage and optimize paid advertising campaigns across Google Ads and Meta platforms.
• Support campaign planning, execution, and testing for promotions, product launches, and seasonal sales.
• Monitor budgets, performance metrics, and return on ad spend.
• Identify opportunities to improve efficiency, targeting, and creative performance.

• Track and analyze performance using Google Analytics and advertising dashboards.
• Create clear, organized reports that communicate results and insights to leadership.
• Monitor trends, customer behavior, and campaign performance to inform future decisions.
• Help maintain accurate data tracking and attribution across platforms.

• Produce and manage creative assets for ads, including graphics, short videos, and copy.
• Collaborate with the team on creative concepts that align with brand voice and goals.
• Organize creative assets and ensure consistency across campaigns and platforms.
• Support product‑focused creatives for new launches and promotions.

• Maintain marketing calendars, campaign documentation, and asset libraries.
• Support coordination between marketing, operations, and product teams.
• Help streamline marketing workflows and improve internal organization.
• Assist with additional marketing initiatives as needed, including email or website updates.

• 4+ years of experience in digital marketing, advertising, or performance marketing roles.
• Strong hands‑on experience with Google Ads, Meta Ads, and Google Analytics.
• Proven ability to analyze data, create reports, and turn insights into action.
• Experience producing creative assets for ads, including graphics and short‑form video.
• Strong organizational skills and attention to detail.
• Ability to manage multiple projects independently and meet deadlines.
• Experience in e‑commerce or retail marketing is a plus.
• Bachelor’s degree preferred, but real‑world experience and results matter most.

• Competitive pay based on experience
• Health, dental, vision, and life insurance
• Paid time off and holidays
• Employee discounts on flooring products
• Supportive, collaborative, small‑team environment
• Opportunity to make a visible impact and grow with the company

At Best Laminate, marketing is hands‑on and impactful. You will not be buried in red tape or siloed into one task. You will see your work go live, influence performance, and help shape how our brand shows up across digital channels.

If you are organized, creative, data‑driven, and ready to take ownership of meaningful marketing work, we would love to meet you.

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Apply today and help us grow the Best Laminate brand.